Stone, Merlin; Kosack, Emmanuel; Aravopoulou, Eleni - In: The Bottom Line 33 (2020) 3, pp. 273-295
Purpose The purpose of this study is to examine the relevance of academic research, in terms of the topic match, to commercial practise in information technology, using the case study of a large and very rapidly growing supplier that uses leading-edge management approaches, Salesforce.com....