Molthan-Hill, Petra - In: critical perspectives on international business 11 (2015) 1, pp. 72-91
objective of a business is to increase its profits and that managers have to make “the business case” to implement … Energy Sector. Findings – Only the British managers “make the business case” when dealing with environmental problems. German … challenges the perceived objectiveness of the “business case”, which has strong implications for the theoretical and practical …
