Purpose – The purpose of this paper is to investigate how electronic word of mouth (e-WOM), attitude, and city image … literature, the authors hypothesize and test the relationships among e-WOM, attitude, overall city image, and visit intentions … results suggested that e-WOM has a positive and significant influence on tourists’ attitude and overall city image. Further, e …

Purpose – The purpose of this paper is to examine the causal relationships of city personality and city image, together … with the possible effect of city image on the revisit intention of visitors, through empirical validation, so that some … between city personality and city image. The research model investigates the relevant relationships among the underlying …

quantitative research methods used in this paper study the advertisements with city image messages in 13 China Central Television … of quantity and total duration of city image advertisements, it can be concluded that first‐tier cities have been … reducing the broadcasting of city image ads domestically yearly, and third‐tier cities are proving to be a significant power in …