Jones, Peter; Comfort, Daphne; Bown, Robin; Hillier, David - In: World Review of Entrepreneurship, Management and … 6 (2010) 3, pp. 244-259
This paper offers an exploratory case study of how the UK's leading clothing retailers are communicating sustainable … customers in driving sustainable consumption and concludes that the UK's leading clothing retailers' definitions of, and … clothing sector within the UK. A simple visual observation and recording survey revealed that while the UK's top ten clothing …