Duy-Nghia Nguyen; Van-Ho Nguyen; Trang Trinh; Thanh Ho; … - In: Journal of open innovation : technology, market, and … 10 (2024) 2, pp. 1-14
to purchase it. Regarding the increasing revolution of e-commerce businesses, recommendation engine plays a crucial role … high competition of e-commerce businesses, the operation needs to integrate the recommender wisely. This study presents a … comprehensive approach to improving user experience and engagement on e-commerce platforms through the implementation of an implicit …