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Search: subject:"eyetracking"
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Consumer behaviour
117
Eye-tracking
116
Konsumentenverhalten
114
eye-tracking
94
Experiment
53
Perception
40
Wahrnehmung
39
Advertising effects
38
Werbewirkung
38
Advertising
26
Online-Marketing
24
Werbung
24
Internet marketing
23
Decision
19
Visual attention
19
Brand management
18
Entscheidung
18
Markenführung
18
Kognition
16
Attention
14
Cognition
14
Social Web
14
Social web
14
Game theory
13
Spieltheorie
13
Neuromarketing
12
visual attention
12
Brand
11
Eyetracking
11
Markenartikel
11
Online-Handel
11
Online retailing
10
Viral marketing
10
Virales Marketing
10
Willingness to pay
9
Zahlungsbereitschaftsanalyse
9
Brand image
8
Einzelhandel
8
Markenimage
8
Retail trade
8
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All
Undetermined
146
Free
84
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Article
201
Book / Working Paper
48
Other
1
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Article in journal
170
Aufsatz in Zeitschrift
170
Working Paper
24
Arbeitspapier
11
Graue Literatur
10
Non-commercial literature
10
research-article
10
Article
6
Conference Paper
4
Conference paper
4
Konferenzbeitrag
4
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2
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2
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1
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English
218
Undetermined
16
German
15
Romanian
1
Author
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Polonio, Luca
11
Pagel, Sven
9
Bigné Alcañiz, J. Enrique
7
Di Guida, Sibilla
7
Behe, Bridget K.
6
Litfin, Thorsten
6
Coricelli, Giorgio
5
Devetag, Giovanna
5
Goldstein, Sebastian
5
Hausfeld, Jan
5
Lamberz, Julia
5
Meeh-Bunse, Gunther
5
Teckert, Özlem
5
Foulsham, Tom
4
Glöckner, Andreas
4
Kaminska, Olena
4
Ladeira, Wagner Junior
4
Palma, Marco A.
4
Ruiz Mafe, Carla
4
Santini, Fernando de Oliveira
4
Ahlgrimm, Andrea
3
Alós-Ferrer, Carlos
3
Bae, Mikyeung
3
Balcombe, Kelvin G.
3
Fischbacher, Urs
3
Fraser, Iain M.
3
Horstmann, Nina
3
Huddleston, Patricia
3
Huddleston, Patricia T.
3
Jardim, William Carvalho
3
Li, Shu
3
McSorley, Eugene
3
Minahan, Stella
3
Nardi, Vinicius Antonio Machado
3
Oppewal, Harmen
3
ROBU, Adriana-Emilia
3
Ritschel, Alexander
3
Smith, Viktor
3
Yang, Shuai
3
Alcañiz, Mariano
2
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Institution
All
Duesseldorf University of Applied Sciences
4
Agricultural and Applied Economics Association - AAEA
2
Dipartimento di Politica Economica, Finanza e Sviluppo (DEPFID), Facoltà di Economia "Richard M. Goodwin"
2
European Centre for Advanced Research in Economics and Statistics (ECARES), Solvay Brussels School of Economics and Management
2
Copenhagen Business School
1
Dipartimento di Economia e Management, Università degli Studi di Trento
1
Fachhochschule <Düsseldorf> / Fachbereich Betriebswirtschaftslehre, insbes. Wirtschaftsinformatik und Unternehmensorganisation
1
Hochschule für Technik und Wirtschaft <Chur>
1
Laboratory of Economics and Management (LEM), Scuola Superiore Sant'Anna
1
Max-Planck-Institut zur Erforschung von Gemeinschaftsgütern, Max-Planck-Gesellschaft
1
NeuroIS Retreat <15., 2023, Wien>
1
Universität <Siegen> / Lehrstuhl für Marketing
1
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Published in...
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Journal of business research : JBR
14
Journal of retailing and consumer services
7
Journal of behavioral decision making
5
Journal of economic behavior & organization : JEBO
5
Psychology & marketing
5
Duesseldorf Working Papers in Applied Management and Economics
4
Düsseldorf Working Papers in Applied Management and Economics
4
Games and economic behavior
4
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
4
International journal of advertising : the review of marketing communications
4
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
4
Electronic commerce research
3
Experimental economics : a journal of the Economic Science Association
3
International journal of market research
3
Journal of retailing
3
Judgment and Decision Making
3
Applied economics letters
2
Asia Pacific journal of marketing and logistics
2
CrossCultural Management Journal
2
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
2
European Journal of Marketing
2
European journal of marketing
2
European journal of marketing : EJM
2
European research studies
2
German journal of agricultural economics : GJAE
2
ISER Working Paper Series
2
ISER working paper series
2
International journal of advertising : the quarterly review of marketing communications
2
International journal of wine business research
2
International review on public and non-profit marketing
2
Journal of consumer policy : consumer issues in law, economics and behavioural sciences
2
Journal of economic psychology : research in economic psychology and behavioral economics
2
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
2
Journal of management information systems : JMIS
2
Journal of promotion management : innovations in planning and applied research
2
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
2
Journal of the Economic Science Association : a companion journal to Experimental economics
2
Online Information Review
2
Research paper series / Thurgau Institute of Economics at the University of Konstanz
2
The international review of retail, distribution and consumer research
2
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Source
All
ECONIS (ZBW)
185
RePEc
25
EconStor
23
Other ZBW resources
12
USB Cologne (business full texts)
4
BASE
1
Showing
81
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81
Uppercase premium effect : the role of brand letter case in brand premiumness
Yu, Yining
;
Zhou, Xinyue
;
Wang, Lei
;
Qiuzhen, Wang
- In:
Journal of retailing
98
(
2022
)
2
,
pp. 335-355
Persistent link: https://www.econbiz.de/10013364290
Saved in:
82
Visitors' spatial-temporal behaviour and their learning experience : a comparative study
Huang, Xiaoting
;
Chen, Meixin
;
Wang, Ying
;
Yi, Jin
; …
- In:
Tourism management perspectives : TMP
42
(
2022
),
pp. 1-15
Persistent link: https://www.econbiz.de/10013364417
Saved in:
83
Celebrity endorsement in international destination marketing : evidence from
eye-tracking
techniques and laboratory experiments
Li, Yaoqi
;
Liu, Biqiang
;
Xie, Lishan
- In:
Journal of business research : JBR
150
(
2022
),
pp. 553-566
Persistent link: https://www.econbiz.de/10013365763
Saved in:
84
Analysis of brand visibility on smartphone images with three-stage model using
eye-tracking
and EEG : a decision-making study in neuromarketing
Aslan, Ramazan
;
Özbeyaz, Abdurrahman
- In:
Middle East journal of management : MEJM
9
(
2022
)
4
,
pp. 417-434
Persistent link: https://www.econbiz.de/10013350892
Saved in:
85
How visual attention to social media cues impacts visit intention and liking expectation for restaurants
Simonetti, Aline
;
Bigné Alcañiz, J. Enrique
- In:
International journal of contemporary hospitality management
34
(
2022
)
6
,
pp. 2049-2070
Persistent link: https://www.econbiz.de/10013412516
Saved in:
86
Eye-tracking
active indicators of insider threats : detecting illicit activity during normal workflow
Yerdon, Valarie A.
;
Lin, Jinchao
;
Wohleber, Ryan W.
; …
- In:
IEEE transactions on engineering management : EM
69
(
2022
)
6,2
,
pp. 3838-3847
Persistent link: https://www.econbiz.de/10013547787
Saved in:
87
Neuroeconomics: an overview and applications to agricultural and food economics
Palma, Marco A.
- In:
Handbook of agricultural economics : volume 6
,
(pp. 5085-5116)
.
2022
Persistent link: https://www.econbiz.de/10013550276
Saved in:
88
Time-of-day effects on (un)healthy product purchases : insights from diverse consumer behavior data
Yang, Shuai
;
Wang, Yizhe
;
Li, Zhen
;
Chen, Chiyin
;
Yu, Ziyue
- In:
Journal of business research : JBR
152
(
2022
),
pp. 447-460
Persistent link: https://www.econbiz.de/10013494004
Saved in:
89
Strategic incentives undermine gaze as a signal of prosocial motives
Fischbacher, Urs
;
Hausfeld, Jan
;
Renerte, Baiba
- In:
Games and economic behavior
136
(
2022
),
pp. 63-91
Persistent link: https://www.econbiz.de/10014339340
Saved in:
90
Visual attention paid to negative comments in cause-related posts : visual style and emotionality matter
Badenes-Rocha, Alberto
;
Bigné Alcañiz, J. Enrique
; …
- In:
International journal of advertising : the review of …
41
(
2022
)
8
,
pp. 1454-1476
Persistent link: https://www.econbiz.de/10013484601
Saved in:
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