Aygün, Tanju; Oeser, Gerald - In: International Journal of Retail & Distribution Management 45 (2017) 3, pp. 308-327
Purpose Turkish food retail in Germany fulfils social, cultural, and economic functions, but is threatened by shifts in … challenges and opportunities of Turkish food retail in Germany. Design/methodology/approach Based on a qualitative study using … paper takes a value chain approach. Findings The main opportunities of Turkish food retail in Germany lie in increasing its …