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Search: subject:"hotel booking intentions"
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Journal of promotion management : innovations in planning and applied research
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ECONIS (ZBW)
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subject:"hotel booking intention"
(9 results)
1
Hotel
booking
intentions
in the TikTok era : the role of online celebrity brand equity
Phuong Kim Thi Tran
;
Nhi Thao Ho-Mai
;
Vien Ky Nguyen
; …
-
2024
Persistent link: https://www.econbiz.de/10015077360
Saved in:
2
Impact of online reviews on consumer's
hotel
booking
intentions
: does brand image mediate?
Chakraborty, Uttam
;
Biswal, Santosh Kumar
- In:
Journal of promotion management : innovations in …
26
(
2020
)
7
,
pp. 943-963
Persistent link: https://www.econbiz.de/10012287155
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