Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"marginalised consumers"
Narrow search
Narrow search
Year of publication
From:
To:
Subject
All
Consumer behaviour
2
Konsumentenverhalten
2
marginalised consumers
2
Advertising
1
Advertising effects
1
Age group
1
Aging population
1
Alternde Bevölkerung
1
Altersgruppe
1
Befragung
1
Elderly people
1
Interview
1
LGBTQIA+
1
Market research
1
Marketing
1
Marketplace exclusion
1
Marktforschung
1
Qualitative Methode
1
Qualitative method
1
Scientific method
1
Social inequality
1
Soziale Ungleichheit
1
Werbewirkung
1
Werbung
1
Wissenschaftliche Methode
1
Zaltman metaphor elicitation technique
1
collaging
1
depth interviews
1
older consumers
1
positive stereotypes
1
qualitative methods
1
stigma
1
trauma-informed approach
1
Ältere Menschen
1
more ...
less ...
Online availability
All
Undetermined
2
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Article in journal
2
Aufsatz in Zeitschrift
2
Language
All
English
2
Author
All
Abdalla, Carla Caires
1
Adkins, Natalie Ross
1
Cardoso, Flávia
1
Crosby, Elizabeth
1
McKeage, Kim
1
Rittenburg, Terri L.
1
Rosenthal, Benjamin
1
more ...
less ...
Published in...
All
International journal of market research
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Amplifying
marginalised
consumers
' voices : a case for trauma-informed qualitative methodologies
Crosby, Elizabeth
;
McKeage, Kim
;
Rittenburg, Terri L.
; …
- In:
International journal of market research
65
(
2023
)
2/3
,
pp. 320-339
Persistent link: https://www.econbiz.de/10014246993
Saved in:
2
(Mis)representations of older consumers in advertising : stigma and inadequacy in ageing societies
Rosenthal, Benjamin
;
Cardoso, Flávia
;
Abdalla, Carla Caires
- In:
Journal of marketing management : JMM ; journal of the …
37
(
2021
)
5/6
,
pp. 569-593
Persistent link: https://www.econbiz.de/10012515284
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
