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Search: subject:"older consumers"
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Subject
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Older consumers
122
Consumer behaviour
76
Elderly people
48
Konsumentenverhalten
48
Ältere Menschen
47
Market segmentation
27
older consumers
24
Age group
19
Altersgruppe
19
Aging population
11
Alternde Bevölkerung
11
Older workers
10
Ältere Arbeitskräfte
10
Advertising
9
Age groups
9
Customer satisfaction
9
Marketing strategy
9
Relationship marketing
9
Clothing
8
Kundenzufriedenheit
7
Marketing management
7
Retail trade
7
Shopping
7
United Kingdom
7
Women
7
Beziehungsmarketing
6
Cognition
6
Demographics
6
Marketing
6
Retailing
6
Target marketing
6
Aging
5
Australia
5
Bekleidung
5
Consumer behavior
5
Consumer marketing
5
Consumers
5
Fashion
5
Internet
5
Private consumption
5
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Online availability
All
Undetermined
123
Free
7
Type of publication
All
Article
141
Book / Working Paper
10
Type of publication (narrower categories)
All
research-article
66
Article in journal
48
Aufsatz in Zeitschrift
48
review-article
8
conceptual-paper
5
viewpoint
3
case-report
2
Bibliographie
1
back-matter
1
non-article
1
review
1
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Language
All
English
143
Undetermined
8
Author
All
Moschis, George P.
17
Carrigan, Marylyn
7
Mathur, Anil
6
Szmigin, Isabelle
6
Amatulli, Cesare
3
Guido, Gianluigi
3
Hare, Caroline
3
Laurent, Gilles
3
Sudbury-Riley, Lynn
3
Bovell, Leah
2
Drolet, Aimee
2
Gutchess, Angela
2
Hwang, Jiyoung
2
Jones, Ian Rees
2
Kim, Youn-Kyung
2
Kirk, David
2
Kwon, Wi‐Suk
2
Lambert-Pandraud, Raphaëlle
2
Lang, Tim
2
Leventhal, Richard C.
2
Lim, Chae Mi
2
Nicholls, Richard
2
Oates, Barbara
2
Pavlopoulou, Ismini
2
Peters, Ellen
2
Rosenbaum, Mark S.
2
Ruys, Hein
2
Shannon, Randall
2
Sheng, Xiaojing
2
Shufeldt, Lois
2
Sim Ong, Fon
2
Tynan, Caroline
2
Vaught, Bobby
2
Wilson-Nash, Carolyn
2
Yoon, Carolyn
2
Abdalla, Carla Caires
1
Abessi, Masoud
1
Akram, Selina
1
Altobello Nasco, Suzanne
1
Anckar, Bill
1
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Institution
All
HEC Paris (École des Hautes Études Commerciales)
1
Université Paris-Dauphine (Paris IX)
1
Wirtschaftswissenschaftliche Fakultät, Friedrich-Schiller-Universität Jena
1
Published in...
All
Journal of Consumer Marketing
23
Journal of Services Marketing
11
Journal of Marketing Practice: Applied Marketing Science
9
International Journal of Retail & Distribution Management
8
Journal of retailing and consumer services
8
International journal of consumer studies
7
Journal of Fashion Marketing and Management: An International Journal
7
Marketing Intelligence & Planning
5
International Journal of Contemporary Hospitality Management
3
The international review of retail, distribution and consumer research
3
Asia Pacific Journal of Marketing and Logistics
2
European journal of marketing
2
International Journal of Pharmaceutical and Healthcare Marketing
2
Journal of Product & Brand Management
2
Marketing Letters
2
Tourism Review
2
AMS review : official publication of the Academy of Marketing Science
1
Asia Pacific journal of marketing and logistics
1
Consumer behavior review : CBR
1
Economics Papers from University Paris Dauphine
1
European Journal of Marketing
1
Health marketing quarterly
1
International Journal of Bank Marketing
1
International Journal of Culture, Tourism and Hospitality Research
1
International Journal of Physical Distribution & Materials Management
1
International Journal of Wine Business Research
1
International journal of contemporary hospitality management
1
International journal of internet marketing and advertising : IJIMA
1
International journal of pharmaceutical and healthcare marketing : IJPHM
1
International journal of retail & distribution management
1
Jena Research Papers in Business and Economics - Working and Discussion Papers
1
Journal of Business Ethics
1
Journal of Business Strategy
1
Journal of Enterprise Information Management
1
Journal of Family and Economic Issues
1
Journal of Research in Interactive Marketing
1
Journal of Social Marketing
1
Journal of business research : JBR
1
Journal of consumer policy : consumer issues in law, economics and behavioural sciences
1
Journal of consumer research : JCR ; an interdisciplinary bimonthly
1
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Source
All
Other ZBW resources
87
ECONIS (ZBW)
49
RePEc
9
USB Cologne (EcoSocSci)
6
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151
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11
Consuming in a crisis : pandemic consumption across consumer segments and implications for brands
Basu, Meheli
;
Swaminathan, Vanitha
- In:
The journal of product & brand management
32
(
2023
)
1
,
pp. 14-36
Persistent link: https://www.econbiz.de/10013552930
Saved in:
12
"Old is your grandma!" : a study on clothes for elderly consumers
Dellarmelin, Mateus Luan
- In:
Consumer behavior review : CBR
4
(
2020
)
2
,
pp. 84-102
Persistent link: https://www.econbiz.de/10012285274
Saved in:
13
Exploring and explaining
older
consumers
' behaviour in the boom of social media
Hien Thu Bui
- In:
International journal of consumer studies
46
(
2022
)
2
,
pp. 601-620
Persistent link: https://www.econbiz.de/10013162333
Saved in:
14
Using the life course paradigm to study financial well-being in late life
Pattharanitcha Prakitsuwan
;
Moschis, George P.
; …
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
1
,
pp. 60-74
Persistent link: https://www.econbiz.de/10012798104
Saved in:
15
Commentary: the role of age in consumer's retrieval and evaluation of consumption experiences
Davis, Cassandra Denise
;
Drolet, Aimee
- In:
Marketing letters : a journal of research in marketing
33
(
2022
)
1
,
pp. 27-30
Persistent link: https://www.econbiz.de/10013184264
Saved in:
16
Re-examining age-related loyalty for low-involvement purchasing
Mecredy, Philip
;
Wright, Malcolm
;
Feetham, Pamela
; …
- In:
European journal of marketing
56
(
2022
)
7
,
pp. 1773-1798
Persistent link: https://www.econbiz.de/10013352637
Saved in:
17
Appearance-related possessions and the transition to retired life
Ceballos, Lina M.
;
Hodges, Nancy
- In:
International journal of consumer studies
46
(
2022
)
6
,
pp. 2367-2382
Persistent link: https://www.econbiz.de/10013412499
Saved in:
18
(Mis)representations of
older
consumers
in advertising : stigma and inadequacy in ageing societies
Rosenthal, Benjamin
;
Cardoso, Flávia
;
Abdalla, Carla Caires
- In:
Journal of marketing management : JMM ; journal of the …
37
(
2021
)
5/6
,
pp. 569-593
Persistent link: https://www.econbiz.de/10012515284
Saved in:
19
Revisiting the age construct : implications for service research
Kuppelwieser, Volker
;
Klaus, Philipp
- In:
Journal of service research
24
(
2021
)
3
,
pp. 372-389
Persistent link: https://www.econbiz.de/10012592944
Saved in:
20
Managing service recovery experience : effects of the forgiveness for
older
consumers
Babin, Barry J.
;
Zhuang, Weiling
;
Borges, Adilson
- In:
Journal of retailing and consumer services
58
(
2021
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012430649
Saved in:
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