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Automation
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innovation resistance
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nostalgia
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The journal of product innovation management : an international publication of the Product Development & Management Association
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Overcoming the negative role of nostalgia in consumer reactions to automated products
Kremer, Patrick
;
Feurer, Sven
;
Kim, Ju-Young
;
Hoeffler, …
- In:
The journal of product innovation management : an …
39
(
2022
)
6
,
pp. 871-890
Persistent link: https://www.econbiz.de/10013465346
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