Putten, Marijke van; Zeelenberg, Marcel; Dijk, Eric van - In: Judgment and Decision Making 5 (2010) 1, pp. 33-36
The sunk cost fallacy is the tendency to continue an endeavour once an investment in money, effort, or time has been …) influences the occurrence of this sunk cost effect. We found that people with a state orientation, who have a tendency to … ruminate about past events and have a hard time to let go of them, were especially prone to fall in the sunk cost trap. People …