Search Results - subject:"truffle"

The international marketing strategy of luxury food SMEs : the case of truffle

Milanesi, Matilde; Gigliotti, Marina; Runfola, Andrea - In: Journal of food products marketing : innovations in … 26 (2020) 9, pp. 600-618

Persistent link: https://www.econbiz.de/10012423472

Il mercato del tartufo fresco in Italia tra performance commerciali e vincoli allo sviluppo: il contributo delle regioni italiane

Pampanini, Rossella; Diotallevi, Francesco; Marchini, Andrea - Volkswirtschaftliche Fakultät, … - 2012

The truffle market is becoming more important in the world. In this context, there are countries suited producers who …

Persistent link: https://www.econbiz.de/10011111944

TRUFFLE CCONSUMER AND BUYNG BEHAVIOR CHARACTERISTICS AND SEGMENTATION

Lehota, Jozsef; Komaromi, Nandor - 2008

meals with truffle. The truffle consuming behaviour is strongly related to the prestige (hedonist, snobbish, imitator and … older than 16) and 113 persons were consumers of meals with truffle. The data base was evaluated with the help of factor and …

Persistent link: https://www.econbiz.de/10009445609

SZARVASGOMBA FOGYASZTÓI ÉS BESZERZÉSI MAGATARTÁSÁNAK SZEGMENTÁLÁSA ÉS JELLEMZŐI

Lehota, Jozsef; Komaromi, Nandor - Gazdaság- és Társadalomtudományi Kar, Szent István … - 2008

Persistent link: https://www.econbiz.de/10009398339