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  • Search: subject_exact:"Price promotion"
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Year of publication
Subject
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Low-cost strategy 927 Niedrigpreisstrategie 927 Airline 462 Fluggesellschaft 462 Consumer behaviour 195 Konsumentenverhalten 195 Preismanagement 184 Pricing strategy 184 Luftverkehr 163 Air transport 161 Sales promotion 109 Verkaufsförderung 109 Theorie 108 Theory 108 USA 102 United States 101 Air passenger transport 98 Passagierluftverkehr 98 Geschäftsmodell 77 Business model 76 Rabatt 74 Rebate 74 Airport 69 Flughafen 69 Market entry 66 Markteintritt 66 Germany 54 Deutschland 52 Service quality 52 Dienstleistungsqualität 51 Wettbewerb 49 Competition 48 Deregulation 45 Deregulierung 45 EU countries 43 EU-Staaten 43 Einzelhandelspreis 43 Europe 43 Retail price 43 Europa 42
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Online availability
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Undetermined 293 Free 177
Type of publication
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Article 722 Book / Working Paper 261 Other 2 Journal 1
Type of publication (narrower categories)
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Article in journal 629 Aufsatz in Zeitschrift 629 Graue Literatur 87 Non-commercial literature 87 Aufsatz im Buch 80 Book section 80 Working Paper 66 Arbeitspapier 63 Hochschulschrift 31 Case study 30 Fallstudie 30 Thesis 24 Conference paper 14 Konferenzbeitrag 14 Collection of articles of several authors 8 Sammelwerk 8 Aufsatzsammlung 6 Collection of articles written by one author 2 Conference proceedings 2 Konferenzschrift 2 Preprint 2 Sammlung 2 Systematic review 2 research-article 2 Übersichtsarbeit 2 Amtsdruckschrift 1 Article 1 Bibliografie enthalten 1 Bibliography included 1 Fallstudiensammlung 1 Government document 1 Reprint 1 Statistics 1 Statistik 1 non-article 1
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Language
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English 892 German 80 Undetermined 11 French 2 Japanese 1 Russian 1 Spanish 1
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Author
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Fageda, Xavier 12 Grimm, Michael 8 Groß, Sven 8 Hüschelrath, Kai 8 Munyehirwe, Anicet 8 O'Connell, John F. 8 Sievert, Maximiliane 8 Alderighi, Marco 7 Arbatskaya, Maria 7 Bilotkach, Volodymyr 7 Dresner, Martin 7 Hviid, Morten 7 Müller, Kathrin 7 Peters, Jörg 7 Piga, Claudio A. 7 Schröder, Alexander 7 Biswas, Abhijit 6 Castillo-Manzano, José I. 6 Redondi, Renato 6 Shaffer, Greg Eric 6 Barbot, Cristina 5 Farrell, Joseph 5 Grewal, Dhruv 5 Guha, Abhijit 5 Klemperer, Paul 5 Kukar-Kinney, Monika 5 Kuntner, Tobias 5 Loy, Jens-Peter 5 Malighetti, Paolo 5 Oliveira, Alessandro Vinícius Marques de 5 Wang, Kun 5 Albers, Sascha 4 Alves, Carlos F. 4 Cento, Alessandro 4 Empen, Janine 4 Flores-Fillol, Ricardo 4 Francis, Graham 4 Jiang, Juncai 4 Klophaus, Richard 4 Lohmann, Guilherme 4
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Institution
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Fachhochschule Jena / Fachbereich Betriebswirtschaft 2 AGIFORS Revenue Management Conference <2014, Buenos Aires> 1 Air Transport Research Society 1 Brown University / Department of Economics 1 Centre d'informations documentaire, Paris 1 Charles A. Dice Center for Research in Financial Economics <Columbus, Ohio> 1 Cranfield College of Aeronautics 1 EHP Edition Humanistische Psychologie 1 European Association of Agricultural Economists - EAAE 1 Gesellschaft für Ökologische Kommunikation mbH 1 Great Britain / Ministry of Agriculture, Fisheries, and Food 1 Gulf Refining Company 1 ITD-VERLAG 1 Monopolkommission 1 National Bureau of Economic Research 1 Nihon Bōeki Shinkōkai 1 Organisation for European Economic Co-Operation 1 Piper Verlag 1 School of Economics, Universiteit Utrecht 1 School of Economics, University of Adelaide 1 Springer Fachmedien Wiesbaden 1 University of Bamberg Press 1 University of Nairobi / Housing Research and Development Unit 1 Vereinte Nationen / Department of Economic and Social Affairs 1 Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München 1
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Published in...
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Journal of air transport management 144 Transportation research / E : an international journal 22 Tourism management : research, policies, practice 17 Journal of business research : JBR 15 Journal of retailing 15 Journal of retailing and consumer services 15 Journal of marketing 10 Tourism economics : the business and finance of tourism and recreation 10 Journal of revenue and pricing management 9 Journal of marketing research : JMR 8 Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences 8 Handbook of low cost airlines : strategies, business processes and market environment 7 Management science : journal of the Institute for Operations Research and the Management Sciences 7 Journal of travel and tourism marketing 6 Managerial and decision economics : MDE ; the international journal of research and progress in management economics 6 Marketing letters : a journal of research in marketing 6 Quantitative marketing and economics : QME 6 Review of industrial organization : RIO 6 The international journal of human resource management 6 International journal of industrial organization 5 Psychology & marketing 5 European journal of operational research : EJOR 4 Harvard business review : HBR 4 International journal of hospitality management 4 Journal of air transport management : a new international journal of research, policy and practice 4 Journal of consumer behaviour : an international research review 4 Journal of consumer research : JCR ; an interdisciplinary bimonthly 4 Research in transportation economics 4 Retail supply chain management : quantitative models and empirical studies 4 Strategic management in the aviation industry 4 ZEW discussion papers 4 Advances in airline economics : competition policy and antitrust 3 Das Discount-Phänomen : eine 360-Grad-Betrachtung 3 Economics of transportation : the official journal of the International Transportation Economics Association 3 European journal of marketing : EJM 3 European research studies 3 Harvard-Business-Manager : das Wissen der Besten 3 International journal of revenue management : IJRM 3 Journal of business strategy 3 Journal of the Academy of Marketing Science 3
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Source
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ECONIS (ZBW) 964 RePEc 11 EconStor 6 Other ZBW resources 3 BASE 2
Showing 1 - 10 of 986
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Spatial transmission of price promotion for German beer retailers
Ren, Yanjun; Li, Xiaofei; Loy, Jens-Peter - In: Regional studies : official journal of the Regional … 57 (2023) 10, pp. 1967-1980
Persistent link: https://www.econbiz.de/10014420139
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The comparative study of connectivity, performance and socio-economic impact of low-cost carriers in Poznan and Wroclaw (Poland)
Bezruchonak, Andrei - In: Journal of tourism, sustainability and well-being 12 (2024) 1, pp. 1-20
This article reviews the dimensions of the low-cost carriers' (LCC) spatial development and socio-economic impact in the Polish cities of Poznan and Wroclaw. The LCC spatial effect, measured via the connectivity and network structure analysis in 2005-2019, figured out that both airports...
Persistent link: https://www.econbiz.de/10014507384
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Marketing unhealthy brands : an analysis of SKU pricing, pack size and promotion strategies that increase harmful product consumption
Greenland, Steven J.; Gill, Robert; Moss, Simon; Low, David - In: Journal of strategic marketing 32 (2024) 2, pp. 187-202
Persistent link: https://www.econbiz.de/10014553153
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Adversarial service networks : a study of service firms' response to manufacturer-led servitization in aviation
Wirths, Oliver; Tóth, Zsófia; Diaz Ruiz, Carlos A. - In: Industrial marketing management : the international … 119 (2024), pp. 162-177
Persistent link: https://www.econbiz.de/10014555742
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Live shopping promotions : which categories should a retailer discount to shoppers already in the store?
Wamsler, Julia; Vuckovac, Denis; Natter, Martin; Ilic, … - In: OR spectrum : quantitative approaches in management 46 (2024) 1, pp. 135-174
Persistent link: https://www.econbiz.de/10014519164
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Decomposing cross-channel advertising support of retailer price promotions
Maier, Erik; Dost, Florian - In: Journal of retailing 100 (2024) 3, pp. 362-381
Persistent link: https://www.econbiz.de/10015065321
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Digital signage for promoting price discounts : first insights into customer spending on distant and nearby discounted products
Nanni, Anastasia; Ordanini, Andrea - In: Journal of retailing 100 (2024) 2, pp. 186-198
Persistent link: https://www.econbiz.de/10015065152
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Airline price responses in the face of demand shocks : European lessons from the COVID-19 pandemic
Borsati, Mattia; Fageda, Xavier - In: Transportation research : an international journal 186 (2024), pp. 1-18
Persistent link: https://www.econbiz.de/10015078493
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Can rounding up price discounts reduce sales?
Jha, Subhash; Biswas, Abhijit; Guha, Abhijit; Gauri, … - In: Journal of consumer psychology : JCP ; the official … 34 (2024) 2, pp. 343-350
Persistent link: https://www.econbiz.de/10014534704
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The impact of price promotions on sales of unhealthy food and drink products in British retail stores
Watt, Toby; Beckert, Walter; Smith, Richard; Cornelsen, … - In: Health economics 32 (2023) 1, pp. 25-46
Persistent link: https://www.econbiz.de/10013461886
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