This paper shows how a firm can use non-targeted advertising to exploit consumers' desire for social status. A monopolist sells multiple varieties of a good to consumers who each care about what others believe about his wealth. Advertising allows consumers both to buy different varieties and to...

This paper addresses the lack of information on the disparity of outcomes, utilization and access to Family Planning and Maternal and Child Health services by socioeconomic classes. Household statistics on these services by asset class are presented in this paper. The asset classes were derived...