-creation process as a basis for innovation. The results showed with collaboration; stakeholders could learn from each other to …

orientation on marketing performance through a strategic bridge variable, service innovation capability, and consumer … value innovation for attracting customers and as a stepping-stone for enhancing marketing performance. Data were collected …

elaborating the relationship between business model, entrepreneurial orientation, innovation, and sustainable performance on the …. A business model needs to be supported by customer participation and innovation. Innovation was more influential … participation and innovation on sustainable performance through the business model was greater than the direct effect not through …

environments and structures enabling the co-creation of public sector innovation. However, living labs remain a somewhat elusive … living labs link to public sector innovation, followed by an outline of knowledge gaps and future research avenues. …

innovation with external stakeholders of public administration, specifically on co-production and co-creation. The analysis … comparison - the majority of the papers focused on case descriptions at a national level, even though collaborative innovation is …

The study of firms' decisions on open innovation has recently attracted the attention of scholars studying the process … that firms follow from closed to open models. Extant research has acknowledged that firms tend toward open innovation …, there is little evidence on how firms move toward open innovation and whether they follow scholars' recommendations. In this …

from using these technologies in marketing innovation processes. The second moment where value creation can be measured is …

products, usually have more innovation intension than general users. However, little research depicts the entrepreneurship … entrepreneurial motivations into five categories: product knowledge advantage, industry expertise, inducements to innovation, career …