New product development performance success measures : an exploratory research
Year of publication: |
2016
|
---|---|
Authors: | Awwad, Abdulkareem ; Akroush, Mamoun N. |
Published in: |
EuroMed journal of business. - Bingley : Emerald, ISSN 1450-2194, ZDB-ID 2509205-4. - Vol. 11.2016, 1, p. 2-29
|
Subject: | New product development | Internal learning | New product capabilities | New product knoweldge | New product knowledge sharing | New product marketing performance | Produktentwicklung | Innovation | Innovationsmanagement | Innovation management | Erfolgsfaktor | Success factor |
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