Showing 1 - 6 of 6
Conjoint analysis is widely used as a marketing research technique to study consumers? product preferences and simulate …
Persistent link: https://www.econbiz.de/10009482356
Lack of activity of the Russian wholesale and manufacturing companies operating in the market of meat food products results in a loss of profit on new market segments. The article discusses the prospects «Business to Business» on the Internet for these companies. The results show the...
Persistent link: https://www.econbiz.de/10008547469
The results of research on pricing tourist product: vacation apartments - hotels in Tenerife (Spain) for Russian tourists. The following use of the technique of "price of indifference" to identify competitive advantages.
Persistent link: https://www.econbiz.de/10008499719
Parametrical indicators analyzed for group of hotels on "price of indifference". Made recommendations on pricing and development of competitive advantage in the tourist product: rest in a selected group of hotels in Tenerife (Spain) for Russian tourists.
Persistent link: https://www.econbiz.de/10008499721
continue to take place. Knowledge of modern, advanced management skills, which need to emphasize primarily marketing and …
Persistent link: https://www.econbiz.de/10005435886
Persistent link: https://www.econbiz.de/10001719683