Consideration set has been one of main research topics in marketing field for a long time. Using interview data, many studies have been conducted to investigate the nature of its content. However, only few studies tried to do so by using consumer purchase history. By modeling the process of...

Evoked and consideration set have been one of main research topics in marketing field for a long time. Using interview data, many studies have been conducted to investigate the nature of its content. However, only few studies tried to do so by using consumer purchase history. By modeling the...

Η πληθώρα προελεύσεων των συγγραφέων είναι ενδεικτική της απήχησης και εμβέλειας του έργου και της συνεισφοράς της τιμώμενης καθηγήτριας.Τα κεφάλαια...

Greek Abstract: Τις τελευταίες δεκαετίες, επαγγελματικές κατηγορίες εργαζομένων με αυξημένα εκπαιδευτικά προσόντα και δεξιότητες, απασχολούνται όλο και περισσότερο...

To achieve a truly fair way of managing people in organizations and increase organizational competitiveness, designing procedures and structures of human resource management systems appropriately is not sufficient. What are needed in advance are top management's moral or ethical aspirations for...