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Financial Appraisal of the Fast Moving Consumer Goods (FMCG) Industry of India
Husain, Solmaz - 2021
FMCG industry is one of the most important industries of the world. India’s FMCG sector is the fourth largest industry … in India. It provides employment for more than four million people in downstream activities. Its principal components are … the overall financial performance of selected FMCG Companies of India is analyzed using Ratio Analysis and various other …
Persistent link: https://www.econbiz.de/10014086161
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Fast moving consumer goods sector in India : tending towards oligopoly?
Anupama, S.; Dharmajan, Dhanisha; Nair, Rajiv - In: Arab economic and business journal 14 (2022) 1, pp. 17-30
Persistent link: https://www.econbiz.de/10013433477
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Impact of Coronavirus Pandemic on Fast Moving Consumer Goods (FMCG) Sector in India
Mahajan, Yogesh - 2020
, beverages, grains, cosmetics etc. The paper studies the impact of coronavirus pandemic on FMCG sector in India and the impact on … consumer behaviour in India. The paper found that the FMCG sector is highly affected by coronavirus pandemic and employment is … affected in India as labourers have moved to their native place due to coronavirus pandemic. The companies’ responses to this …
Persistent link: https://www.econbiz.de/10014092425
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Determinats of Earnings Management : A Study of Selected Indian FMCG (Fast Moving Consumer Goods) Companies
Patel, Jaydeepkumar Durgeshbhai - 2020
DeAngelo model was applied. The data was collected from 5 companies of FMCG sector of India for the study. In the study …
Persistent link: https://www.econbiz.de/10014094404
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Responsiveness of Consumers on the Marketing Tools of Fast Moving Consumer Goods
Abraham, Mathew - 2021
India is a nucleus of FMCG brands. There are huge national and multinational brands catering to their products to …
Persistent link: https://www.econbiz.de/10013223012
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Pricing-Prozesse bei Herstellern von Fast Moving Consumer Goods
Riekhof, Hans-Christian; Werner, Franziska - 2010
Persistent link: https://www.econbiz.de/10003922533
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Pricing-Prozesse bei Herstellern von Fast Moving Consumer Goods
Riekhof, Hans-Christian; Werner, Franziska - 2010
Die Prozessorientierung des Pricings rückte in den letzten Jahren verstärkt in den Fokus der wissenschaftlichen Diskussion; ferner wurden auch in Unternehmen verstärkt die Pricing-Prozesse überprüft. Im Mittelpunkt steht vielfach nicht mehr die klassische Preisoptimierung, sondern eine...
Persistent link: https://www.econbiz.de/10009531197
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A Study on Customer’s Satisfaction towards Brands of Select Fast Moving Consumer Goods
Chakraborty, Subhadeep - 2020
The demand for fast-moving consumer goods (FMCG) is increasing day by day. Today we are witnessing a lot of brands of FMCG products in the Indian market. But the question is how much these brands are satisfying the customers' needs in the Indian market. Keeping this point in view, the paper...
Persistent link: https://www.econbiz.de/10012840416
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Fast moving consumer goods (FMCG) market in Romania: features and trends
Stanciu, Silvius; Virlãnutã, Florina Oana; Vochin, … - In: Amfiteatru economic : an economic and business research … 21 (2019) 13, pp. 778-794
The development of the fast-moving consumer goods market in Romania, disputed by European companies specialized in retail, is a spectacular phenomenon, which exceeded the forecasts of the specialists and the expectations of the investors. European integration and adherence to Western security...
Persistent link: https://www.econbiz.de/10012214053
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Globales Produktmanagement : eine empirische Analyse des Instrumenteeinsatzes in ausgewählten Branchen der Konsumgüterindustrie
Schröder, Hans-Ulrich - 1996 - [Nachdr.]
Angesichts einer weiter zunehmenden Bedeutung der Globalisierungsthematik verfolgt diese Arbeit das Ziel, wesentliche Erfolgsfaktoren und Konfliktbereiche des Managements globaler Produkte zu ermitteln. Hierzu wurde vom Verfasser mit Hilfe einer umfangreichen empirischen Untersuchung das...
Persistent link: https://www.econbiz.de/10011942109