Narrow search
Showing 1 - 10 of 23,842
Cover Image
The impact of artificial intelligence use on the e-commerce in Romania
Micu, Adrian; Micu, Angela-Eliza; Geru, Marius; … - In: Amfiteatru economic : an economic and business research … 23 (2021) 56, pp. 137-154
This study aims at identifying the tools used in e-commerce, able to optimize marketing campaigns. Managerial and marketing processes have been identified in the relevant body of knowledge that can be optimized using artificial intelligence; thus, a questionnaire has been designed within a...
Persistent link: https://www.econbiz.de/10012821261
Cover Image
Consumer behavior towards apparel e-commerce in Romania
Devderea, Ciprian; Toader, Florența - In: Management dynamics in the knowledge economy 6 (2018) 3/21, pp. 471-487
Persistent link: https://www.econbiz.de/10012118720
Cover Image
The Challenges of E-Commerce in Central and Eastern Europe : The Romanian Case
Popescul, Daniela - 2014
economic growth and human development. The paper proposes a theoretical investigation of the e-readiness rank in Romania, in … positive and negative implications that developing countries (and especially Romania) need to be aware of if appropriate … Faculty of Economics and Business Administration, Al. I. Cuza University of Iassy, Romania, during July 2004. The study …
Persistent link: https://www.econbiz.de/10012709010
Cover Image
The development of the digital economy in the context of regional development in Romania
Bugudui, Elena; Ciobanu, Ghenadie - In: Academic journal of economic studies 4 (2018) 1, pp. 213-220
Persistent link: https://www.econbiz.de/10011824857
Cover Image
Analysis components of the digital consumer behavior in Romania
Onete, Cristian Bogdan; Teodorescu, Ioana; Vasile, Viorel - In: Amfiteatru economic : an economic and business research … 18 (2016) 43, pp. 654-662
between consumer digital Romania and its decision to purchase products or services on the Internet has not been sufficiently … in Romania. Therefore a documentary study was carried out with statistic data regarding the volume and the number of … transactions of the online shopping in Romania during 2010-2014, the type of products and services that Romanians are searching the …
Persistent link: https://www.econbiz.de/10011840845
Cover Image
Best practices regarding the use of electronic environment for Romanian tourism development
Maiorescu, Irina; Negrea, Mihai Teodor; Popescu, Dorin … - In: Amfiteatru economic : an economic and business research … 18 (2016) 42, pp. 474-486
environment for sustainable development of tourism in Romania. Traditional tourism - implying at all stages specialized human …
Persistent link: https://www.econbiz.de/10011841882
Cover Image
A contemporaneous statistical note on E-Commerce adoption in Romania : based SMEs
Cazabat, Gerard; Paraschiv, Dorel Mihai; Călin, Adrian … - In: Amfiteatru economic : an economic and business research … 21 (2019) 50, pp. 177-193
among the most effective measures for intensifying E-commerce activity in Romania. …
Persistent link: https://www.econbiz.de/10011979833
Cover Image
România şi Piaţa Unică Digitală a Uniunii Europene : oportunităţi şi provocări
Gaftea, Viorel-Nicolae; Ioniță, Angela; Nițu, Ionel; … - 2018
Persistent link: https://www.econbiz.de/10011799703
Cover Image
E-Commerce Development – The Case of Romania
Bertea, Patricea Elena - 2014
Studies about the Romanian e-commerce market are few, but very necessary as the e-commerce industry has grown amazingly. The present paper aims to become a support for strategic and tactical decisions for e-commerce investors. Knowing the market, being able to measure the economic impact of...
Persistent link: https://www.econbiz.de/10014200001
Cover Image
Information Integration Response to E-Business Challenges - A Romanian Case Study
Fotache, Doina; Dospinescu, Octavian - 2007
the reality of enterprise information integration in Romania …
Persistent link: https://www.econbiz.de/10014057929