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Virtual communities : Unternehmungspolitik und Erfolgsmessung
Wolfensberger, Thomas - 2002 - 1. Aufl.
Persistent link: https://www.econbiz.de/10001709670
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Information management and market engineering
Dreier, Thomas (contributor) - 2006
Persistent link: https://www.econbiz.de/10003375325
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Rated Tags as a Service-Konzept und Evaluierung
Kailer, Daniel - 2016
Persistent link: https://www.econbiz.de/10011471241
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Database marketing : analyzing and managing customers
Blattberg, Robert C.; Kim, Byung-Do; Neslin, Scott A. - 2008
Persistent link: https://www.econbiz.de/10003453087
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Impact of the CRM system and time management on organizational effectiveness and performance : case study of an e-commerce micro enterprise
Januszewski, Arkadiusz; Krupcała, Kinga - In: European research studies 24 (2021) 1, pp. 1157-1172
Persistent link: https://www.econbiz.de/10012512653
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Strategic behavior of e-commerce businesses in online industry of electronics from a customer perspective
Svobodová, Zuzana; Rajchlová, Jaroslava - In: Administrative Sciences : open access journal 10 (2020) 4/78, pp. 1-24
The issue of online shopping behavior is gaining importance with the continued development of e-commerce. E-commerce businesses that aim to be successful in the online market in the long run must consider the factors of online shopping behavior when creating and implementing their e-commerce...
Persistent link: https://www.econbiz.de/10012421036
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The role of service-dominant logic strategic orientations in driving customer engagement in online retailing
Katsifaraki, Georgia D.; Theodosiou, Marios - In: Journal of interactive marketing 59 (2024) 1, pp. 99-115
Persistent link: https://www.econbiz.de/10014583046
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Value creation through omnichannel practices for multi-actor customers : an evolutionary view
Climent, Ricardo Costa; Haftor, Darek M.; Chowdhury, … - In: Journal of enterprising communities : people and places … 16 (2022) 1, pp. 93-118
Persistent link: https://www.econbiz.de/10012886189