This thesis investigates the role of purchasing managers (and departments) in supplier relationships( SRs) and assesses the impact of their role on SRs' performance. Driven by the importance of outsourcing in organisations, there is an intense interest in academia in the study of SRs and an...

Social media live streams (SMLSs) are becoming mainstream e-commerce platforms, especially for direct selling, offering online retailers (e-tailers) immense consumer interaction and engagement levels. Despite their growing prevalence, e-tailers face difficulties capitalising on this platform to...