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The paper suggests a hybrid approach to strategic diagnostics of the industry competition based on the application of M. Porter's model of five forces, tools of logical-linguistic modelling and the theory of fuzzy sets. Two complementary calculation schemes were developed to assess the level of...
Persistent link: https://www.econbiz.de/10012672067
Growing environmental awareness coupled with stricter governmental regulations has fueled the need for integrating sustainability into supply chain and logistics activities. Accordingly, recent studies in the literature have emphasized the significance of environmentally concerned logistics...
Persistent link: https://www.econbiz.de/10012123259
Um den Unternehmenserfolg langfristig zu sichern und Wettbewerbsvorteile gegenüber Konkurrenten zu etablieren, ist es für ein Unternehmen von sehr hoher Bedeutung, die richtige Strategie zu verfolgen. Dabei fällt das Hauptaugenmerk meist auf die Strategieentwicklung und -formulierung,...
Persistent link: https://www.econbiz.de/10010514172
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This paper presents a fuzzy multi-criteria decision-making (FMCDM) model by integrating both subjective and objective weights for ranking and evaluating the service quality in hotels. The objective method selects weights of criteria through mathematical calculation, while the subjective method...
Persistent link: https://www.econbiz.de/10010225042
Quality function deployment (QFD) is a customer-driven approach, widely used to develop or process new product in order to maximize customer satisfaction. Last researches used linear physical programming (LPP) procedure to optimize QFD; however, QFD issue involved uncertainties, or fuzziness,...
Persistent link: https://www.econbiz.de/10010235607
In operations and service management generating revenues is as important as reducing costs. Although logistics customer service is an important measure for executives, little research has been conducted to quantify the extent to which improvements of service levels contribute to a company's...
Persistent link: https://www.econbiz.de/10010338772
The evaluation of transport projects has become increasingly complex. Different aspects have to be taken into account and the consequences of the problems are usually far reaching and the different policy alternatives are numerous and difficult to predict. Several pressure or action groups have...
Persistent link: https://www.econbiz.de/10011548150
Quality function deployment (QFD) is a customer-driven approach, widely used to develop or process new product to maximize customer satisfaction. Last researches used linear physical programming (LPP) procedure to optimize QFD; however, QFD issue involved uncertainties, or fuzziness, which...
Persistent link: https://www.econbiz.de/10011556471