Martinez, Marian Garcia; Briz, Julian - In: International Food and Agribusiness Management Review 03 (2000) 02
This article examines the innovative performance of the Spanish Food & Drink Industry (F&DI). Results highlight the 'evolutionary' rather than 'revolutionary' nature of innovation activities in the Spanish F&DI. However, the adoption of 'defensive/imitative' strategies by Spanish F&D...