Zhao, Shasha; Priporas, Constantinos-Vasilios - In: International Marketing Review 34 (2017) 1, pp. 5-28
Purpose The purpose of this paper is to engage in a comprehensive review of the research on information technology (IT)-mediated international market-entry alliances. Design/methodology/approach This paper provides a theory-informed conceptual framework of IT-enabled cross-border interfirm...