This study addresses the potential of functional foods in India, a country where health and Ayurveda have always been … instrument, the Functional Food Scale (FFS), to understand the factors that lead to functional food acceptance in India. The FFS … understanding the factors that influence the acceptance of functional foods in India. …

Over the past four decades, India has witnessed a paradoxical trend: average per capita calorie intake has declined …. -- calorie consumption puzzle ; India ; panel data …

consumers in the realm of ECGs. In-home interviews of 300 below poverty line (BPL) households of Delhi, India unveils BPL as …

consumers in India. Taking pandemic Covid-19 as a case study, it was explored how this pandemic impacted the consumption pattern … of consumers in India; what are the similarities and/or differences between rural and urban consumers that are found in … and pandemics have a profound impact on the pattern of consumption in India. The study reveals that consumers resort to …

The COVID-19 pandemic led to stark reductions in economic activity in India. We employ CMIE's Consumer Pyramids …

expectation, there were speculations that household dairy consumption in India might have increased during lockdown due to more … number of meals at home and immunity boosting qualities of milk. Any change in dairy consumption in India has a direct … across geographical regions, household locations and income class on the basis of a pan-India survey covering around 1000 …