from the multinationals apparel industry’s internationalization paradigm. A qualitative data analysis technique was used to … practice. As a result, the fast fashion industry is increasingly focused on sustainability and environmental value development … internationalization decisions from a circular economy perspective. …

Giordano opened its first retail store in Hong Kong in 1981 and started to expand to Taiwan with the entry mode of … expanded in Germany, Japan, and Kuwait etc. As a whole, the Uppsala model does indeed explain the internationalization of … stylish. As a whole, Giordano has placed 'internationalization' on the brand and is in the process of turning into a global …

marketing, specifically focusing on the luxury fashion industry. The framework aims to highlight the role played by the industry … contribute to a better understanding of how luxury fashion brands can effectively incorporate sustainability into their marketing … framework derived from the literature review and systematic mapping approach, we examine its relevance in the luxury fashion …

Research about the phenomenon of rapid internationalization of small and medium size companies has evolved over the …

internationalization pathways. Design/Methodology/Approach - Survey data were collected from managers/owners of SMEs operating in the … relationships in SMEs were shown to be positively related to their degree of internationalization. The relationship between … networking and internationalization is significantly stronger in the conditions of high rather than low environmental turbulence …

through two key activities in their internationalization process: international knowledge based and networking activities … suggest that SMEs, while going through the internationalization process, rely extensively on social interaction with foreign …

Internationalization is a complex process, in which firms face various challenges that may lead to opportunities or …