Tilahun, Mulatu; Atanaw, Eshetie Berhan; Tesfaye, Gezahegn - In: Journal of innovation and entrepreneurship : JIE 12 (2023), pp. 1-28
University, Graduating Engineering Students' desire to purchase on online digital market platforms, and narrow the research gap …-making elements that have an impact on the selected consumers' intention to buy on online digital market platforms including Website … platforms; manufacturers, online marketers, and retailers can create effective market strategies, enhance technology, and make …