Since the inception of human society there was a discussion initiated on the style to live a prosperous life and to make the others (society) living prosperous too. In this regard a number of philosophers, intellectuals, leaders and religious gurus gave their thoughts time to time and added...

Business started from the Barters system, and today it has become the profit-driven activity. Business followed a number of distinctive theories during his journey of decades. Socialism by Marx (1887), Capitalism by Smith (1776), Social Business by Yunus (2011), Mixed Economy Model of Keynes...

The present study evaluates the relationship between advertisement expenditure, sales revenue and the profits of companies, which are listed in the National Stock Exchange (NSE).In the past researchers evaluated the impact of sales on advertisement or sales. The present research will study the...

The present study evaluates the impact of value added services on the consumer while selecting particular cellular services. The primary data has been used for the purpose of study, which has been collected with the help of questionnaire. The past researches have evaluated the consumer...

Investment banking is a particular form of banking which finances capital requirements of enterprises. Investment banking assists as it performs IPO's, private placement and bond offerings, acts as broker and carries through mergers and acquisitions. son of banking encompassing business entities...

The contracting of crops has existed from time immemorial. In ancient Greece the practice was widespread, with specified percentages of particular crops being a means of paying tithes, rents and debts.1 during the first century, China also recorded various forms of sharecropping. In the United...

Performance Appraisal has been considered as the most significant an indispensable tool for an organization, for an organization, for the information it provides is highly useful in making decisions regarding various personnel aspects such as promotion and merit increases. Performance measures...

An employee is the most important asset for any organization. No organization can servive without the dedicated employees. Employee involvement in decision making is a process to make the employees feel that they are not just an worker of the organization but an important part of the machinary....

Every company must have to follow the advertising laws to promote its products. The degree of impact of advertising on adults may be problematic but the outcome is devastating for children. Advertisers of children's television used to appeal to the parents earlier but now they appeal directly to...

HRM is involved in managing the human resources with a focus on expanding customer base that gives profit to the company. The bottom line of the company is the focus of the HRM department as well as the function. Organization performance is better in the companies where there is congruency...