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The COVID-19 pandemic has dramatically changed people's life and the ways businesses implement their social responsibility initiatives. During the COVID-19 pandemic, online and digital platforms have been increasingly realized as important mechanisms for businesses undertaking and implementing...
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upgrading shopping malls with digital retail technology (digital up-gradation) on shoppers’ satisfaction mediated by operational …
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Digitalisierung innerhalb des stationären Einzelhandels, z.B. durch Touchscreens, wie auch zur Etablierung eines Omni … Experteninterviews sowie einer Online-Erhebung. Die Studie ermöglicht einen tieferen Einblick in die Bedeutung der Digitalisierung und … des Omni-Channel-Ansatzes für den Einzelhandel sowie auf den sich daraus ergebenden Einfluss auf die Customer Journey. …
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The study aims to identify the main factors and determine the most probable directions of the transformation of the circulation sphere of the Russian Federation in the context of globalisation and the development of digital technologies. The methods of factor analysis, comparative analysis,...
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