Narrow search
Showing 1 - 10 of 51,801
Cover Image
How festival experience quality influence visitor satisfaction? : a quantitative approach
Marković, Suzana - In: Naše gospodarstvo : NG 65 (2019) 4, pp. 47-56
The purpose of research presented in this paper is to determine how selected characteristics of a city event affect the satisfaction of visitors. In particular, the aim is to identify factors related to event atmospherics that determine visitor satisfaction in the city destination in continental...
Persistent link: https://www.econbiz.de/10012171164
Cover Image
Understanding visitors' motivations of sharing experiences related to Hungarian tourism events and festivals
Iványi, Tamás; Bíró-Szigeti, Szilvia - In: Argumenta oeconomica 47 (2021) 2, pp. 81-106
Persistent link: https://www.econbiz.de/10012807128
Cover Image
Struggle of the story : towards a sociocultural model of story world tension in communal consumption
Lindberg, Frank; Larsson Mossberg, Lena - In: Journal of marketing management : JMM ; journal of the … 39 (2023) 5/6, pp. 498-519
Persistent link: https://www.econbiz.de/10014299339
Cover Image
Factors influencing residents' perceptions, attitudes and behavioral intention toward festivals and special events : a pre-event perspective
Li, Hui; Schein, David D.; Ravi, Siva Prasad; Song, Wei; … - In: Journal of business economics and management 19 (2018) 2, pp. 288-306
This article reports the results of research investigating residents' perceptions, attitudes and behavioral intention (BI) toward sports festivals and special events (FSE) from a pre-event perspective. A structural equation modeling (SEM) was utilized. Two sets of theoretical frameworks have...
Persistent link: https://www.econbiz.de/10012174771
Cover Image
Exploring the multi sensory based memorable tourism experiences : a study of Adam & Eve Hotel in Turkey
Guzel, Ozlem; Dortyol, Taylan - In: Journal of marketing and consumer behaviour in emerging … (2016) 2, pp. 28-39
Tourism business executives should discover critical ways to create a memorable experience by appealing to consumers' multi-sensory organs emotionally and rationally. From this point of view determining the most successful multi-sensory brand experience concept, which the customers find most...
Persistent link: https://www.econbiz.de/10012116508
Cover Image
Shared festival tourism experiences : the power and purpose of remembering together
Wood, Emma H.; Kinnunen, Maarit; Moss, Jonathan; Li, Yanning - In: Journal of travel research : a quarterly publication of … 63 (2024) 2, pp. 409-427
Persistent link: https://www.econbiz.de/10014582246
Cover Image
Motivation and tourists' loyalty in performing arts festivals : the mediator role of quality and satisfaction
Amorim, Daniela; Jiménez-Caballero, José Luís; … - In: Enlightening tourism : ET ; a pathmaking journal 9 (2019) 2, pp. 100-136
Persistent link: https://www.econbiz.de/10012214887
Cover Image
Effects of Motives on Satisfaction and Behavioral Intentions of Volunteers at a PGA Tour Event
Love, Adam; Hardin, Robin; Koo, Win; Morse, Alan L. - 2014
The article discusses the relationship between volunteer motivation and volunteer satisfaction and behavioral intent at …
Persistent link: https://www.econbiz.de/10014144467
Cover Image
Does sponsoring charity sport events improve customer behavioral intention?
Lee, Cheng-jong; Sced, Philip M. M.; Chen, Mei-hsiu - In: International journal of management, economics and … 6 (2017) 2, pp. 107-120
motivation, event attachment, sponsor's brand image and participants' behavioral intention. This study used on-site convenience …) participation motivation had an effect on event attachment and sponsor's brand image, (2) event attachment had an effect on … found that participation motivation influenced event attachment directly and influenced behavioral intention indirectly. The …
Persistent link: https://www.econbiz.de/10011697463
Cover Image
An Evaluation of Websites Quality Factors in Agro Travel and Ecotourism
Zapidou, Anastasia - 2014
collected the highest ratings are Agrotravel (5.32), Guest inn (5.08) and Ecotourism (4.26). Elements considered important in …
Persistent link: https://www.econbiz.de/10013066057