has put companies under the test for their commitment to moral business conduct and corporate social responsibility (CSR …). Facing the challenges for survival as well as financial strains could push firms with difficult choices in their CSR … practices. The aim of this study is to explore the impact of CSR activities in building customer trust and company reputation …

regarding the CSR and its impact on customers' loyalty while trust mediates the link in the telecom context of Pakistan. The …. Findings revealed that CSR has a positive impact on customers' loyalty and confirmed the mediating impact of trust between the … association of CSR and customers' loyalty. The current study provides literature regarding CSR, customer's loyalty and trust that …

retain their consumers, yet the role of corporate social responsibility (CSR) in this regard has been generally overlooked …. The current study investigates the relationship between CSR and repurchase intentions of the individual consumer. Drawing … on the social exchange theory, we argue that the link between CSR and repurchase intentions is not linear. The study …

loyalty. Furthermore, satisfaction has had partial mediation effects on the relationship between CSR perception and loyalty …. Practical implications - When conducting CSR activities, businesses should emphasize that trust and satisfaction have an … trust and satisfaction in the relationship between CSR and loyalty. …

Green Corporate Social Responsibilities (green CSR) activities, Corporate Reputation, Business Ethics, Trust, Perceived …

social responsibility (CSR) on the relationship between customer satisfaction and brand loyalty. Offline and online survey … between customer satisfaction and brand loyalty, whereas on the other side CSR has insignificant impact on the association …