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~accessRights:"restricted"
~isPartOf:"Analyzing the cultural diversity of consumers in the global marketplace"
~isPartOf:"Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics"
~isPartOf:"International journal of hospitality management"
~isPartOf:"Marketing and multicultural diversity"
~isPartOf:"Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde"
~person:"Laroche, Michel"
~person:"Pelsmacker, Patrick de"
~person:"Verhoef, Peter C."
~subject:"Konsumentenverhalten"
~subject:"Marktsegmentierung"
~subject:"Mode"
~subject:"Viral marketing"
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Konsumentenverhalten
Marktsegmentierung
Mode
Viral marketing
Consumer behaviour
2
Automotive industry
1
Early Adoption Target Markets
1
Eco-Friendly Functional Food
1
Ecological care
1
Electric car adoption
1
Electric power industry
1
Electric vehicle
1
Elektrizitätswirtschaft
1
Elektrofahrzeug
1
Food
1
Functional food
1
Funktionelle Lebensmittel
1
Green self-identity
1
Kfz-Industrie
1
Kraftfahrzeug
1
Lebensmittel
1
Market segmentation
1
Moral obligation
1
Motivational Drivers and Barriers of Adoption
1
Motor vehicle
1
Personal values
1
Social values
1
Soziale Werte
1
Spirulina-Enhanced Food
1
Target group
1
Zielgruppe
1
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Laroche, Michel
Pelsmacker, Patrick de
Verhoef, Peter C.
Han, Heesup
22
Mattila, Anna S.
16
Line, Nathaniel D.
12
Jang, Soocheong
11
Zhang, Lu
10
Hanks, Lydia
9
Jeong, EunHa
9
Lu, Lu
9
Wu, Luorong
9
Kim, Jong-Hyeong
8
Law, Chun Hung Roberts
8
Liu, Qing
8
Wei, Wei
8
Kim, Seongseop
7
Song, Hanqun
7
Bilgihan, Anil
6
Cho, Meehee
6
Chua, Bee-Lia
6
Hyun, Sunghyup Sean
6
Kim, Woo Gon
6
Li, Hengyun
6
Qu, Hailin
6
Rahman, Imran
6
So, Kevin Kam Fung
6
Wang, Yao-Chin
6
Wong, IpKin Anthony
6
Ahn, Jiseon
5
Gao, Yixing
5
Gursoy, Dogan
5
Lynn, Michael
5
Reynolds, Dennis
5
Seo, Soobin
5
Youn, Hyewon
5
Al-Ansi, Amr
4
Ali, Faizan
4
Cai, Ruiying
4
DiPietro, Robin B.
4
Fan, Alei
4
Filimonau, Viachaslau
4
Her, Eun Sol
4
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Analyzing the cultural diversity of consumers in the global marketplace
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
International journal of hospitality management
Marketing and multicultural diversity
Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde
Journal of business research : JBR
14
International journal of advertising : the quarterly review of marketing communications
6
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
4
Journal of retailing and consumer services
4
Journal of business ethics : JOBE
3
Journal of marketing communications
3
Journal of the Academy of Marketing Science
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
International marketing review
2
Journal of interactive marketing
2
Journal of marketing
2
Journal of retailing
2
Marketing letters : a journal of research in marketing
2
Electronic commerce research
1
International business review : the official journal of the European International Business Academy
1
International journal of advertising : the review of marketing communications
1
International journal of market research : JMRS ; the journal of the Market Research Society
1
Journal of promotion management : JPM
1
Marketing accountability for marketing and non-marketing outcomes
1
Routledge companions
1
The journal of brand management : an international journal
1
Tourism management : research, policies, practice
1
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ECONIS (ZBW)
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The determinants of the adoption intention of eco-friendly functional food in different market segments
Moons, Ingrid
;
Barbarossa, Camilla
;
Pelsmacker, Patrick de
- In:
Ecological economics : the transdisciplinary journal of …
151
(
2018
),
pp. 151-161
Persistent link: https://www.econbiz.de/10011991646
Saved in:
2
Personal values, green self-identity and electric car adoption
Barbarossa, Camilla
;
Pelsmacker, Patrick de
;
Moons, Ingrid
- In:
Ecological economics : the transdisciplinary journal of …
140
(
2017
),
pp. 190-200
Persistent link: https://www.econbiz.de/10011796070
Saved in:
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