//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~accessRights:"restricted"
~isPartOf:"Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics"
~isPartOf:"International marketing review"
~isPartOf:"Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS"
~isPartOf:"Journal of retailing"
~isPartOf:"Journal of travel and tourism marketing"
~isPartOf:"Marketing and multicultural diversity"
~person:"Agovino, Massimiliano"
~person:"Cordes, Christian"
~person:"Laroche, Michel"
~person:"Moschis, George P."
~person:"Pelsmacker, Patrick de"
~person:"Verhoef, Peter C."
~subject:"Early Adoption Target Markets"
~subject:"Electric car adoption"
~subject:"Global and local consumer culture positioning"
~subject:"Globalization"
~subject:"Konsumentenverhalten"
~subject:"Marktsegmentierung"
~subject:"Mode"
~subject:"Viral marketing"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Value brands : cheap or trendy...
Similar by subject
Narrow search
Delete all filters
| 21 applied filters
Year of publication
From:
To:
Subject
All
Early Adoption Target Markets
Electric car adoption
Global and local consumer culture positioning
Globalization
Konsumentenverhalten
Marktsegmentierung
Mode
Viral marketing
Consumer behaviour
12
Lebensverlauf
4
Life course
4
Market segmentation
3
life course
3
Globalisierung
2
International marketing
2
Internationales Marketing
2
Italien
2
Italy
2
Target group
2
Zielgruppe
2
Abfallentsorgung
1
Abfallwirtschaft
1
Acculturation
1
Age group
1
Altersgruppe
1
Automotive industry
1
Beschaffung
1
Beziehungsmarketing
1
Bibliometrics
1
Bibliometrie
1
Bio-Lebensmittel
1
Brand image
1
Brand management
1
Cluster analysis
1
Clusteranalyse
1
Comparison
1
Conjoint analysis
1
Conjoint-Analyse
1
Consumer behavior
1
Consumer ethnocentrism
1
Cultural Capital
1
Cultural Participation
1
Cultural consumption
1
Cultural identity
1
Customer inspiration
1
more ...
less ...
Online availability
All
Undetermined
Type of publication
All
Article
12
Type of publication (narrower categories)
All
Article in journal
12
Aufsatz in Zeitschrift
12
Language
All
English
12
Author
All
Agovino, Massimiliano
Cordes, Christian
Laroche, Michel
Moschis, George P.
Pelsmacker, Patrick de
Verhoef, Peter C.
Han, Heesup
30
Hwang, Jinsoo
10
Hyun, Sunghyup Sean
8
Kim, Jinkyung Jenny
8
Ko, Eunju
8
Law, Chun Hung Roberts
8
Grewal, Dhruv
7
Kim, Insin
7
Yu, Jongsik
7
Kim, Seongseop
6
Nordfält, Jens
6
Wong, IpKin Anthony
6
Breugelmans, Els
5
Campo, Katia
5
Chua, Bee-Lia
5
Kim, Kyung Hoon
5
Bae, Joonheui
4
Hoffmann, Stefan
4
Hsu, Cathy H. C.
4
Islam, Tahir
4
Kim, Wansoo
4
Koo, Chulmo
4
Lee, Jin-soo
4
Mai, Robert
4
Mathur, Anil
4
Patrick, Vanessa M.
4
Roggeveen, Anne L.
4
Adam, Issahaku
3
Ahn, Jiseon
3
Back, Ki-Joon
3
Belk, Russell W.
3
Blut, Markus
3
Christodoulides, George
3
Cleveland, Mark
3
Ghaffar, Abdul
3
Gorton, Matthew
3
Gustafsson, Anders
3
Haruvy, Ernan
3
He, Jiaxun
3
more ...
less ...
Published in...
All
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
International marketing review
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
Journal of retailing
Journal of travel and tourism marketing
Marketing and multicultural diversity
Journal of business research : JBR
14
International journal of advertising : the quarterly review of marketing communications
6
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
4
Journal of retailing and consumer services
4
Journal of business ethics : JOBE
3
Journal of marketing communications
3
Journal of the Academy of Marketing Science
3
Economia politica : journal of analytical and institutional economics
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
Journal of interactive marketing
2
Journal of marketing
2
Marketing letters : a journal of research in marketing
2
Springer eBook Collection
2
Applied economics
1
Economics of innovation and new technology
1
Electronic commerce research
1
International business review : the official journal of the European International Business Academy
1
International journal of advertising : the review of marketing communications
1
International journal of internet marketing and advertising : IJIMA
1
International journal of market research : JMRS ; the journal of the Market Research Society
1
Journal of consumer behaviour : an international research review
1
Journal of marketing analytics : JMA
1
Journal of marketing management : MM
1
Journal of promotion management : JPM
1
Management for Professionals
1
Marketing accountability for marketing and non-marketing outcomes
1
Routledge companions
1
SpringerLink / Bücher
1
The journal of brand management : an international journal
1
Tourism management : research, policies, practice
1
more ...
less ...
Source
All
ECONIS (ZBW)
12
Showing
1
-
10
of
12
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The effect of permanent product discounts and order coupons on purchase incidence, purchase quantity, and spending
Liu, Huan
;
Lobschat, Lara
;
Verhoef, Peter C.
;
Hong, Zhao
- In:
Journal of retailing
97
(
2021
)
3
,
pp. 377-393
Persistent link: https://www.econbiz.de/10013256051
Saved in:
2
Loyalty formation for different customer journey segments
Herhausen, Dennis
;
Kleinlercher, Kristina
;
Verhoef, Peter C.
- In:
Journal of retailing
95
(
2019
)
3
,
pp. 9-29
Persistent link: https://www.econbiz.de/10012130003
Saved in:
3
Personal values, green self-identity and electric car adoption
Barbarossa, Camilla
;
Pelsmacker, Patrick de
;
Moons, Ingrid
- In:
Ecological economics : the transdisciplinary journal of …
140
(
2017
),
pp. 190-200
Persistent link: https://www.econbiz.de/10011796070
Saved in:
4
Which cues cause consumers to perceive brands as more global? : a conjoint analysis
De Meulenaer, Sarah
;
Dens, Nathalie
;
Pelsmacker, Patrick de
- In:
International marketing review
32
(
2015
)
6
,
pp. 606-626
Persistent link: https://www.econbiz.de/10011517527
Saved in:
5
Good taste tastes good. Cultural capital as a determinant of organic food purchase by Italian consumers : evidence and policy implications
Agovino, Massimiliano
;
Crociata, Alessandro
;
Quaglione, …
- In:
Ecological economics : the transdisciplinary journal of …
141
(
2017
),
pp. 66-75
Persistent link: https://www.econbiz.de/10011877832
Saved in:
6
Paths to successful academic research : a life course perspective
Moschis, George P.
- In:
Journal of global scholars of marketing science : …
29
(
2019
)
4
,
pp. 372-408
Persistent link: https://www.econbiz.de/10012257908
Saved in:
7
Reckless financial behaviors : an exploratory life course study of French and American consumers
Benmoyal-Bouzaglo, Sarah
;
Moschis, George P.
;
Mathur, Anil
- In:
Journal of global scholars of marketing science : …
29
(
2019
)
4
,
pp. 440-456
Persistent link: https://www.econbiz.de/10012257912
Saved in:
8
Gerontographics and consumer behavior in later life : insights from the life course paradigm
Moschis, George P.
;
Mathur, Anil
;
Thuckavadee …
- In:
Journal of global scholars of marketing science : …
30
(
2020
)
1
,
pp. 18-33
Persistent link: https://www.econbiz.de/10012257921
Saved in:
9
Family life cycle and the life course paradigm : a four-country comparative study of consumer expenditures
Shannon, Randall
;
Thuckavadee Sthienrapapayut
;
Moschis, …
- In:
Journal of global scholars of marketing science : …
30
(
2020
)
1
,
pp. 34-44
Persistent link: https://www.econbiz.de/10012257924
Saved in:
10
The effects of neighbour influence and cultural consumption on separate waste collection : theoretical framework and empirical investigation
Agovino, Massimiliano
;
Cerciello, Massimiliano
; …
- In:
Ecological economics : the transdisciplinary journal of …
166
(
2019
),
pp. 1-14
Persistent link: https://www.econbiz.de/10012195209
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->