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When to introduce an online channel, and offer money back guarantees and personalized pricing?
Chen, Bintong; Chen, Jing - In: European journal of operational research : EJOR 257 (2017) 2, pp. 614-624
Persistent link: https://www.econbiz.de/10011639759
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Channel strategy for manufacturers in the presence of service freeriders
Pun, Hubert; Chen, Jing; Li, Wei - In: European journal of operational research : EJOR 287 (2020) 2, pp. 460-479
Persistent link: https://www.econbiz.de/10012293846