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Value co-creation and customer retention in services : identifying a relevant moderator and mediator
Banik, Shanta; Rabbanee, Fazlul K. - In: Journal of consumer behaviour 22 (2023) 3, pp. 646-663
Persistent link: https://www.econbiz.de/10014326197
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Contribution of concept recall to brand loyalty : an empirical analysis of design and performance
Kato, Takumi - In: Journal of consumer behaviour 22 (2023) 4, pp. 895-904
Persistent link: https://www.econbiz.de/10014326272
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Femvertising or femwashing? : women's perceptions of authenticity
Hainneville, Valentine; Guèvremont, Amélie; Robinot, … - In: Journal of consumer behaviour 22 (2023) 4, pp. 933-941
Persistent link: https://www.econbiz.de/10014326277
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The value created by the removal of cut lines : evaluating the impact of finishing of industrial designs on purchase intention
Kato, Takumi; Botella-Carrubi, Dolores; … - In: Journal of consumer behaviour 22 (2023) 4, pp. 942-954
Persistent link: https://www.econbiz.de/10014326280
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Empirical evidence of tourist satisfaction and loyalty in the case of Bucharest : a partial least squares structural equation modelling approach
Muntean, Mihaela-Carmen; Sorcaru, Iulian Adrian; Manea, … - In: Journal of consumer behaviour 22 (2023) 4, pp. 985-999
Persistent link: https://www.econbiz.de/10014326285
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Color at the point of sale : psychological and communicative implications
Martínez-Sánchez, María Eugenia; Nicolas-Sans, Ruben; … - In: Journal of consumer behaviour 22 (2023) 4, pp. 1000-1015
Persistent link: https://www.econbiz.de/10014326288
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The impact of customer engagement on customer happiness
Pipoli de Azambuja, Gina María; Rodriguez Peña, … - In: Journal of consumer behaviour 22 (2023) 4, pp. 1025-1041
Persistent link: https://www.econbiz.de/10014326295
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Is no feedback perceived as a risk in online reviews?
Hwang, JiWon; Han, Eunkyoung - In: Journal of consumer behaviour 22 (2023) 5, pp. 1211-1223
Persistent link: https://www.econbiz.de/10014368250
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Gen Xers : perceived barriers and motivators to fashion renting from the Indian cultural context
Jain, Ritu; Gurinder Singh; Jain, Sheetal; Jain, Kokil - In: Journal of consumer behaviour 22 (2023) 5, pp. 1128-1145
Persistent link: https://www.econbiz.de/10014389753