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~accessRights:"restricted"
~isPartOf:"Journal of travel research : a quarterly publication of the Travel and Tourism Research Association"
~person:"Cordes, Christian"
~person:"Laroche, Michel"
~person:"Loureiro, Sandra Maria Correia"
~person:"Pelsmacker, Patrick de"
~person:"Verhoef, Peter C."
~subject:"Advertising effects"
~subject:"Electric car adoption"
~subject:"Globalization"
~subject:"Konsumentenverhalten"
~subject:"Marktsegmentierung"
~subject:"Viral marketing"
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Advertising effects
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Cordes, Christian
Laroche, Michel
Loureiro, Sandra Maria Correia
Pelsmacker, Patrick de
Verhoef, Peter C.
Kim, Jungkeun
12
Kim, Seongseop
8
Mattila, Anna S.
5
So, Kevin Kam Fung
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Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
Journal of business research : JBR
16
Journal of retailing and consumer services
11
Journal of promotion management : innovations in planning and applied research
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International journal of advertising : the quarterly review of marketing communications
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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Journal of business ethics : JOBE
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Journal of the Academy of Marketing Science
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Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
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International journal of consumer studies
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International journal of hospitality management
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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International journal of retail & distribution management
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International marketing review
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Journal of interactive marketing
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Marketing letters : a journal of research in marketing
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Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
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Baltic journal of management
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Handbook of research on applied data science and artificial intelligence in business and industry ; Volume 1
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International business review : the official journal of the European International Business Academy
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International journal of advertising : the review of marketing communications
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International journal of contemporary hospitality management
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International journal of internet marketing and advertising : IJIMA
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International journal of market research : JMRS ; the journal of the Market Research Society
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International journal of retail and distribution management
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International journal of wine business research : IJWBR
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Journal of communication management
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
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Journal of hospitality marketing & management
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Journal of research in interactive marketing : interactive marketing and computer-mediated communication
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Journal of travel and tourism marketing
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Journal of vacation marketing
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Marketing accountability for marketing and non-marketing outcomes
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Cognitive image, mental imagery, and responses (CI-MI-R) : mediation and moderation effects
Loureiro, Sandra Maria Correia
;
Roschk, Holger
;
Ali, Faizan
- In:
Journal of travel research : a quarterly publication of …
61
(
2022
)
4
,
pp. 903-920
Persistent link: https://www.econbiz.de/10012880693
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