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~accessRights:"restricted"
~isPartOf:"Tourism management : research, policies, practice"
~person:"Fu, Xiaoxiao"
~subject:"Narrative transportation"
~subject:"Perceived authenticity"
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THE SElKATSUSHA AND THE FIGHT...
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Narrative transportation
Perceived authenticity
Consumer behaviour
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Beziehungsmarketing
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Relationship marketing
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Brand image
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Brand management
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Brand story
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China
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Cultural heritage
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Customer retention
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Customer satisfaction
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Event sector
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Exhibition attachment
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Existential authenticity
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Glaubwürdigkeit
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Holiday behaviour
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Kundenbindung
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Kundenzufriedenheit
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Leistungsmotivation
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Markenführung
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Markenimage
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Motivation
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Narrative Methode
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Narrative method
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Postmodern authenticity
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Fu, Xiaoxiao
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Tourism management : research, policies, practice
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Effect of a brand story structure on narrative transportation and perceived brand image of luxury hotels
Ryu, Kyungin
;
Lehto, Xinran Y.
;
Gordon, Susan E.
;
Fu, …
- In:
Tourism management : research, policies, practice
71
(
2019
),
pp. 348-363
Persistent link: https://www.econbiz.de/10011987940
Saved in:
2
Authenticity and loyalty at heritage sites : the moderation effect of postmodern authenticity
Yi, Xiaoli
;
Fu, Xiaoxiao
;
Yu, Larry
;
Jiang, Liao
- In:
Tourism management : research, policies, practice
67
(
2018
),
pp. 411-424
Persistent link: https://www.econbiz.de/10011842110
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