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The effects of the FTC-mandated disclosure on homeopathic product purchase intentions and efficacy perceptions
Cermin, Ashley; Berry, Christopher; Burton, Scot; … - In: Journal of business research : JBR 101 (2019), pp. 47-58
Persistent link: https://www.econbiz.de/10012103209
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Understanding the effects of retailer- and manufacturer-provided sustainability labels on product evaluations and purchase-related outcomes
Cho, Yoon-Na; Berry, Christopher - In: Journal of business research : JBR 100 (2019), pp. 73-85
Persistent link: https://www.econbiz.de/10012023780
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The effects of voluntary versus mandatory menu calorie labeling on consumers’ retailer-related responses
Berry, Christopher; Burton, Scot; Howlett, Elizabeth - In: Journal of retailing 94 (2018) 1, pp. 73-88
Persistent link: https://www.econbiz.de/10011833471
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It's only natural : the mediating impact of consumers' attribute inferences on the relationships between product claims, perceived product healthfulness, and purchase intentions
Berry, Christopher; Burton, Scot; Howlett, Elizabeth - In: Journal of the Academy of Marketing Science 45 (2017) 5, pp. 698-719
Persistent link: https://www.econbiz.de/10011772316
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Using affixed labels in persuasion : perceived product newness as a mediator
Ku, Hsuan-Hsuan; Hsu, Yun-Hsuan - In: European journal of marketing 57 (2023) 8, pp. 2142-2172
Persistent link: https://www.econbiz.de/10014342208
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Listing product benefits on an extra affixed label : effects on claim credibility and product evaluation
Ku, Hsuan-Hsuan; Chen, Pei-Ting - In: The journal of product & brand management 32 (2023) 3, pp. 454-471
Persistent link: https://www.econbiz.de/10014229061