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Innovation adoption across self-service banking technologies in India

Kaushik, Arun Kumar; Rahman, Zillur - In: International Journal of Bank Marketing 33 (2015) 2, pp. 96-121

, and adoption of, self-service technologies (SSTs) available in the banking industry. Design/methodology/approach – A … descriptive research design with survey approach is used to develop and test a conceptual model of adoption for all three self-service … Marketing wishes to retract the article Kaushik, A.K. and Rahman, Z. (2015), “Innovation adoption across self-service banking …

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The concept of online corporate brand experience : an empirical assessment

Khan, Imran; Rahman, Zillur; Ratma, Mobin - In: Marketing intelligence & planning 34 (2016) 5, pp. 711-730

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Embracing or fighting the urge : a multilevel investigation on casino service, branding and impulsive gambling

Prentice, Catherine; Wong, IpKin Anthony - In: International journal of hospitality management 56 (2016), pp. 109-118

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Insights into Vodka consumer attitude and purchasing behaviors

Prentice, Catherine; Handsjuk, Nikolai - In: Journal of retailing and consumer services 32 (2016), pp. 7-14

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Customer empowerment to co-create service designs and delivery : scale development and validation

Prentice, Catherine; Han, Xiao-Yun; Li, Yao-Qi - In: Services marketing quarterly 37 (2016) 1, pp. 36-51

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The role of consumer engagement in recovering online service failures : an application of service-dominant logic

Islam, Jamid Ul; Rahman, Zillur; Hollebeek, Linda D. - In: Handbook of research on customer engagement, (pp. 456-469). 2019

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The role of memorable experience and emotional intelligence in senior customer loyalty to geriatric hotels

Prentice, Catherine; Dominique-Ferreira, Sergio; … - In: Journal of retailing and consumer services 64 (2022), pp. 1-9

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The influence of customer experience with automated games and social interaction on customer engagement and loyalty in casinos

Tuguinay, Jovanie A.; Prentice, Catherine; Moyle, Brent - In: Journal of retailing and consumer services 64 (2022), pp. 1-10

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How does corporate association influence consumer brand loyalty? : mediating role of brand identification

Fatma, Mobin; Khan, Imran; Rahman, Zillur - In: The journal of product & brand management 25 (2016) 7, pp. 629-641

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The impact of artificial intelligence and employee service quality on customer satisfaction and loyalty

Prentice, Catherine; Lopes, Sergio Dominique; Wang, Xuequn - In: Journal of hospitality marketing & management 29 (2020) 7, pp. 739-756

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