This edited collection explores how digitalization is changing the management of innovation, and the subsequent implications for the next phases in its development. The authors identify and examine relevant phenomena which are related to the ongoing digital breakthrough in the context of...

This edited volume explores how the rapid development of business model innovation changes innovation management at an international level. It discusses the next phases in its development, and the impact that this could have on the field. The authors identify and examine recent trends which have...

This edited volume brings together academics from both innovation and marketing fields to explore the additional value for companies that can be generated with the innovations in marketing and the marketing of innovations. If ideas need to reach the marketplace, then marketing strategies,...

Cover; Half Title; Series; Title; Copyright; Contents; List of figures; List of tables; List of contributors; Part I Introduction to innovation and innovation management; 1 Innovation and innovation management; 2 Deliberate and spontaneous: the impact of cognitive disinhibition on people...

Alexander Brem presents a comprehensive overview of the theoretical background and recent models in the context of innovation and entrepreneurship. Based on a process-oriented innovation-entrepreneurship framework, the author investigates the integration of market pull and technology push...

Chapter 0 Introduction: What we don’t know about Frugal Innovations yet? Future Research Potentials to Leverage Constraints for Driving Innovations on a Global Scale -- Chapter 1 Institutional Perspectives on Frugal Innovation -- Chapter 2 Frugal Innovation in Healthcare: Factors Affecting the...

Das Management von Forschung und Entwicklung ist eine der wichtigsten unternehmerischen Funktionen, insbesondere in technologieorientierten Branchen. Vor diesem Hintergrund bietet dieses Buch einen umfassenden Überblick aller strategischen, operativen und taktischen Maßnahmen, die für ein...