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Specifics of marketing communications within political environment in Slovakia

Smolková, Eva; Štarchoň, Peter - In: Eurasian business perspectives : proceedings of the …, (pp. 39-51). 2019

in the area of politics in Slovakia based on four specific researches conducted within longer period of time (2014 …

Persistent link: https://www.econbiz.de/10013170758

Evaluation of quantitative indicators of marketing activities in the banking sector

Csikósová, Adriana; Čulková, Katarína; … - In: Journal of business research : JBR 69 (2016) 11, pp. 5028-5033

Persistent link: https://www.econbiz.de/10011589107

Dual quality of products in Europe : a serious problem or a marketing opportunity?

Veselovská, Lenka - In: Total quality management & business excellence 33 (2022) 10, pp. 1146-1163

Persistent link: https://www.econbiz.de/10013352650

The usage of digital marketing tools in city branding

Vaňová, Anna; Rojíková, Darina; Vitálišová, Katarína - In: Effective digital marketing for improving society …, (pp. 263-285). 2024

Persistent link: https://www.econbiz.de/10014463508

Creation and destruction in transition economies : the SME sector in Slovakia

Wilson, Nicholas; Ochotnický, Pavol; Káčer, Marek - In: International small business journal : researching … 34 (2016) 5, pp. 579-600

Persistent link: https://www.econbiz.de/10011527573

Knowledge of management tools and systems in SMEs : knowledge transfer in management

Pawliczek, Adam; Rössler, Miroslav - In: Knowledge management initiatives and strategies in …, (pp. 180-203). 2017

Persistent link: https://www.econbiz.de/10011564429

Understanding Firm Growth : Helping SMEs Scale Up

OECD - 2021

Few small and medium-sized enterprises (SMEs) scale up, but these few fast growing firms are the major driver of new jobs added to OECD economies. This report helps policy makers get a grip on growth of those few SMEs by considering the transformation they undergo before, during and after their...

Persistent link: https://www.econbiz.de/10012801279

SME and Entrepreneurship Policy in the Slovak Republic

OECD - 2021

This report presents the findings and recommendations of the OECD review of SME and Entrepreneurship Policy in the … enterprise scale-up, stimulating SME exports and global value chain participation, increasing SME innovation and innovative … entrepreneurship, and making entrepreneurship more inclusive across the population. The report examines SME and entrepreneurship …

Persistent link: https://www.econbiz.de/10012630538

The assessment of key business risks for SMEs in Slovakia and their comparison with other EU countries

Hudáková, Mária; Masár, Matej - In: Entrepreneurial business and economics review : EBER 6 (2018) 4, pp. 145-160

Persistent link: https://www.econbiz.de/10012025415

Analysis of support and identification of barriers to SMEs in Slovakia and in the Czech Republic

Labudová, Lenka; János̆ová, Denisa - In: Serbian journal of management : an international … 14 (2019) 2, pp. 437-453

Persistent link: https://www.econbiz.de/10012139156

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