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Framing the undergraduate research experience : discovery involvement in retailing undergraduate education

Sternquist, Brenda J.; Huddleston, Patricia; Fairhurst, Ann - In: Journal of marketing education : JME 40 (2018) 1, pp. 76-84

Persistent link: https://www.econbiz.de/10011868430

Drivers and dynamics of brand prominence preferences among the Chinese little emperors residing in the US

Byun, Sang-Eun; Long, Shuying; Mann, Manveer - In: Journal of Fashion Marketing and Management: An … 24 (2020) 1, pp. 66-82

Purpose: This study investigates drivers and dynamics of preferences for brand prominence among the Chinese little emperors (LEs) residing in the US, a unique but powerful consumer group with dual-cultural characteristics. Design/methodology/approach: Using an online survey, the proposed model...

Persistent link: https://www.econbiz.de/10012277874

Realignment strategies in the US retail industry during a recessionary time : dominant themes, trends, and propositions

Mann, Manveer; Byun, Sang-Eun; Li, Yishuang - In: International journal of retail & distribution management 43 (2015) 8, pp. 775-792

Persistent link: https://www.econbiz.de/10011443512

To trust or not to trust? : the interplay between labor-related CSR claim type and prior CSR reputation of apparel retailers

Ginder, Whitney; Byun, Sang-Eun - In: Journal of retailing and consumer services 65 (2022), pp. 1-10

Persistent link: https://www.econbiz.de/10013169588

Highs and lows of cannabis decriminalization : Twitter analysis and ethical and regulatory implications for retailing and marketing

Mann, Manveer; Ginder, Whitney; Byun, Sang-Eun - In: Journal of global marketing 35 (2022) 1, pp. 57-75

Persistent link: https://www.econbiz.de/10012821772

Are consumers willing to go the extra mile for fair trade products made in a developing country? : a comparison with made in USA products at different prices

Rashid, Md Sanuwar; Byun, Sang-Eun - In: Journal of retailing and consumer services 41 (2018), pp. 201-210

Persistent link: https://www.econbiz.de/10011808586

Shifting value perceptions among young urban Indian consumers : the role of need for distinctiveness and western acculturation

Mann, Manveer; Kwon, Wi-suk; Byun, Sang-Eun - In: Journal of retailing and consumer services 44 (2018), pp. 127-133

Persistent link: https://www.econbiz.de/10011904347

US small retail businesses' perception of competition : looking through a lens of fear, confidence, or cooperation

Byun, Sang-Eun; Han, Siyuan; Kim, Hyejeong; Centrallo, Carol - In: Journal of retailing and consumer services 52 (2020), pp. 1-10

Persistent link: https://www.econbiz.de/10012132248

To retrench or invest? : turnaround strategies during a recessionary time

Mann, Manveer; Byun, Sang-Eun - In: Journal of business research : JBR 80 (2017), pp. 24-34

Persistent link: https://www.econbiz.de/10011771429

Assessment of Leading Apparel Specialty Retailers’ CSR Practices as Communicated on Corporate Websites: Problems and Opportunities

Mann, Manveer; Byun, Sang-Eun; Kim, Hyejeong; Hoggle, Kelli - In: Journal of Business Ethics 122 (2014) 4, pp. 599-622

Despite the increased attention to corporate social responsibility (CSR) and regulatory changes in recent years, little is known about how apparel companies are implementing and communicating CSR practices to their stakeholders. To fill the gap, this study investigated the range and strategies...

Persistent link: https://www.econbiz.de/10010989889