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Decomposing the problems of traditional markets business ecosystem in Indonesia
Prabowo, Fajar Sidiq Adi; Rahadi, Raden Aswin; … - In: International journal of public sector performance … 3 (2017) 4, pp. 375-397
Persistent link: https://www.econbiz.de/10011991877
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An empirical study of marketing of SMEs in the tourism sector
Yaja, Millo; Kumar, Anuj - In: Small enterprise research 28 (2021) 3, pp. 314-328
Persistent link: https://www.econbiz.de/10012801748
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Digitales Management und Marketing : so nutzen Unternehmen die Marktchancen der Digitalisierung
Detscher, Stefan (ed.) - 2021
Persistent link: https://www.econbiz.de/10012502472
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Technological applications to the marketing classroom
Leventhal, Richard C.; Swanson, Andree - In: Journal of research in interactive marketing : … 10 (2016) 2, pp. 102-111
Persistent link: https://www.econbiz.de/10011590135
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Analyzing the influence of firm-wide integrated marketing communication on market performance in the hospitality industry
Porcu, Lucia; Barrio-García, Salvador del; … - In: International journal of hospitality management 80 (2019), pp. 13-24
Persistent link: https://www.econbiz.de/10012058600
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Strategic marketing of political entity in market virtualization context
Jaśniok, Michał; Śliwińska, Krystyna - In: Annales Universitatis Mariae Curie-Skłodowska / H 51 (2017) 2, pp. 105-112
Persistent link: https://www.econbiz.de/10011983751
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The conceptual bases of introduction of foresight marketing into business management
Verdenhofa, Olga; Afanas'jev, Mykola V.; Panchuk, Anastasiia - In: Problems and perspectives in management : PPM ; … 16 (2018) 3, pp. 163-173
Persistent link: https://www.econbiz.de/10011987388
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E-marketing and BPA coordination on business strategy
Katsonis, Nikolaos; Sfakianakis, Michael; Myloni, Barbara; … - In: International journal of internet marketing and … 13 (2019) 2, pp. 155-169
Persistent link: https://www.econbiz.de/10012105486
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The use of the "rational" system of global marketing communications in management of international enterprises
Obolenska, Tatiana; Shatarska, Inna; Shevtsov, Yegor - In: Problems and perspectives in management : PPM ; … 17 (2019) 3, pp. 14-30
Persistent link: https://www.econbiz.de/10012158912
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Maximizing commerce and marketing strategies through micro-blogging
Burkhalter, Janée N. (ed.); Wood, Natalie T. (ed.) - 2015
Marketing with Twitter: challenges and opportunities / Alena Soboleva, Suzan Burton, Aila Khan -- Corporate … implications of utilizing micro-blogs in employment practices: a guide for business and marketing professionals / Stephanie A …. Tryce -- Integration of micro-blogs into the human resource management (HRM) areas of recruitment and selection / Ryan J …
Persistent link: https://www.econbiz.de/10011728238