In Spring 2007, an exchange took place on an international online research and reflection network on the Great Transition Initiative, concerning the prospect of including the concept of open borders in its vision of a humane and just global future. The excerpts that follow share elements of that...

Purpose – The purpose of this paper is to evaluate the applicability of the stakeholder relationship marketing model, a new marketing model, to Chinese businesses. Design/methodology/approach – Within the stakeholder relationship marketing model holistic marketing performance is reflected in...

Purpose – To measure marketing performance in a holistic sense. Design/methodology/approach – To augment the prevailing customer relationship marketing paradigm, a holistic stakeholder relationship marketing paradigm is proposed in which holistic marketing performance is reflected in the...