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How service quality variability hurts revenue when customers learn : implications for dynamic personalized pricing
DeCroix, Gregory A.; Long, Xiaoyang; Tong, Jordan - In: Operations research 69 (2021) 3, pp. 683-708
Persistent link: https://www.econbiz.de/10012546844
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Dynamic quality and pricing decisions in customer-intensive service systems with online reviews
Zhao, Cui; Zhang, Yao - In: International journal of production research 57 (2019) 18, pp. 5725-5748
Persistent link: https://www.econbiz.de/10012193647
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The drivers of customer satisfaction and loyalty in automotive aftermarket industry
Chandel, Jyoti Kumar; Mohiuddin, Syed Aulia; Mishra, G. P. - In: International journal of business excellence : IJBEX 29 (2023) 3, pp. 351-371
Persistent link: https://www.econbiz.de/10014294167
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Revenue management of group service considering different quality levels and stochastic customer patience
Lin, Xuxun; Wang, Haiyan - In: Service science 14 (2022) 3, pp. 231-253
Persistent link: https://www.econbiz.de/10013373234
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The role of gender in sales behaviour : evidence from institutional financial brokerage
Riefler, Raul; Tosun, Onur Kemal; Baeckström, Ylva - In: Finance research letters 55 (2023) 1, pp. 1-7
Persistent link: https://www.econbiz.de/10014473295
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Preiskommunikation : strategische Herausforderungen und innovative Anwendungsfelder
Kalka, Regine (ed.); Krämer, Andreas (ed.) - 2020
Persistent link: https://www.econbiz.de/10012107164
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Deceitful communication in a sender-receiver experiment : does everyone have a price?
Vranceanu, Radu P.; Dubart, Delphine - In: Journal of behavioral and experimental economics 79 (2019), pp. 43-52
Persistent link: https://www.econbiz.de/10012240856
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The power of consumption-imagery in communicating retail-store deals
Aydınoğlu, Nilüfer Z.; Krishna, Aradhna - In: Journal of retailing 95 (2019) 4, pp. 116-127
Persistent link: https://www.econbiz.de/10012154081
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Preiskommunikation : strategische Herausforderungen und innovative Anwendungsfelder
Kalka, Regine (ed.); Krämer, Andreas (ed.) - 2020
Verbrauchersicht. Der Frage nach den richtigen Argumenten und Maßnahmen der Kommunikation bei Preisveränderungen gegenüber …-Main-Verkehrsverbunds (RMV) tragen zur Veranschaulichung bei. Prof. Dr. Regine Kalka ist Professorin für Marketing und Kommunikation an der …
Persistent link: https://www.econbiz.de/10012402982
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Prepurchase information acquisition and credible advertising
Gardete, Pedro M.; Guo, Liang - In: Management science : journal of the Institute for … 67 (2021) 3, pp. 1696-1717
Persistent link: https://www.econbiz.de/10012506024