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Journal of consumer research : JCR ; an interdisciplinary bimonthly
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Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
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ECONIS (ZBW)
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Consumer reaction to attractive service providers : approach or avoid?
Wan, Lisa C.
;
Wyer, Robert S.
- In:
Journal of consumer research : JCR ; an …
42
(
2015
)
4
,
pp. 578-595
Persistent link: https://www.econbiz.de/10011553133
Saved in:
2
Choosing between two evils : the determinants of preferences for two equally goal-inconsistent options
Gao, Leilei
;
Li, Yanjie
;
Wyer, Robert S.
- In:
Journal of consumer research : JCR ; an …
42
(
2015/2016
)
6
,
pp. 1002-1012
Persistent link: https://www.econbiz.de/10011489895
Saved in:
3
Decoding the opening process
Sun, Yixia
;
Hou, Yuansi
;
Wyer, Robert S.
- In:
Journal of consumer psychology : JCP : the official …
25
(
2015
)
4
,
pp. 642-649
Persistent link: https://www.econbiz.de/10011411588
Saved in:
4
How the interplay of variety and processing strategy affects calorie estimates
Shen, Liang
;
Cai, Fengyan
;
Wyer, Robert S.
- In:
Journal of business research : JBR
147
(
2022
),
pp. 97-107
Persistent link: https://www.econbiz.de/10013271478
Saved in:
5
The effects of endorsers' facial expressions on status perceptions and purchase intentions
Chen, Yunqing
;
Wyer, Robert S.
- In:
International journal of research in marketing : IJRM ; …
37
(
2020
)
2
,
pp. 371-385
Persistent link: https://www.econbiz.de/10012288675
Saved in:
6
Technical nomenclature, everyday language, and consumer inference
Wu, Ruomeng
;
Shah, Esta D.
;
Kardes, Frank R.
;
Wyer, …
- In:
Marketing letters : a journal of research in marketing
31
(
2020
)
2/3
,
pp. 299-310
Persistent link: https://www.econbiz.de/10012301471
Saved in:
7
Slowing down in the good old days : the effect of nostalgia on consumer patience
Huang, Xun Irene
;
Huang, Zhongqiang Tak
;
Wyer, Robert S.
- In:
Journal of consumer research : JCR ; an …
43
(
2016
)
3
,
pp. 372-387
Persistent link: https://www.econbiz.de/10011584225
Saved in:
8
The contrasting influences of incidental anger and fear on responses to a service failure
Su, Lei
;
Wan, Lisa C.
;
Wyer, Robert S.
- In:
Psychology & marketing
35
(
2018
)
9
,
pp. 666-675
Persistent link: https://www.econbiz.de/10011970127
Saved in:
9
The influence of social crowding on brand attachment
Huang, Xun Irene
;
Huang, Zhongqiang Tak
;
Wyer, Robert S.
- In:
Journal of consumer research : JCR ; an …
44
(
2018
)
5
,
pp. 1068-1084
Persistent link: https://www.econbiz.de/10011844011
Saved in:
10
Physical proximity increases persuasive effectiveness through visual imagery
Jia, Yanli
;
Huang, Yunhui
;
Wyer, Robert S.
;
Shen, Hao
- In:
Journal of consumer psychology : JCP : the official …
27
(
2017
)
4
,
pp. 435-447
Persistent link: https://www.econbiz.de/10011789695
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