//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~accessRights:"restricted"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
The development of e-commerce...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Co-creation
1
Organisatorischer Wandel
1
Organizational change
1
artificial intelligence
1
artificial intelligence influencer
1
computer-generated influencer
1
consumer behavior
1
influencer marketing
1
virtual influencer
1
more ...
less ...
Online availability
All
Undetermined
Free
1
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz im Buch
1
Aufsatz in Zeitschrift
1
Book section
1
Language
All
English
2
Author
All
Kalińska-Kula, Magdalena
2
Laszkiewicz, Anna
1
Published in...
All
International journal of consumer studies
1
Organizational change and relational resources
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Consumer co-creation in organizational change
Kalińska-Kula, Magdalena
- In:
Organizational change and relational resources
,
(pp. 91-104)
.
2021
Persistent link: https://www.econbiz.de/10012819916
Saved in:
2
Virtual influencers as an emerging marketing theory : a systematic literature review
Laszkiewicz, Anna
;
Kalińska-Kula, Magdalena
- In:
International journal of consumer studies
47
(
2023
)
6
,
pp. 2479-2494
Persistent link: https://www.econbiz.de/10014427324
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->