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This is a survey of the economic principles that underlie antitrust law and how those principles relate to competition policy. We address four core subject areas: market power, collusion, mergers between competitors, and monopolization. In each area, we select the most relevant portions of...
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Facebook and Instagram. We first estimate advertising effectiveness at baseline across our broad sample. We then estimate the …
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cigarette advertising and packaging in the United States. Debates over the permissibility of these new mandated health warnings …
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This chapter proposes an analysis of the role of advertising in the transmission of information in markets. It also … describes how the economic analysis of informative advertising provides a satisfactory account of advertising practices and … discusses the extent to which resorting to alternative approaches to advertising might be fruitful. In doing so, it provides an …
Persistent link: https://www.econbiz.de/10014025249
This paper explains the growth of the U.S. advertising industry around 1900 by showing how advertisers and advertising … empirical work on billposting illuminates the central role that the pursuit of monopoly played in constructing a commodity form …
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Part I. Theoretical Outline -- Chapter 1. Introduction -- Chapter 2. The Digital Transformation as a starting point -- Chapter 3. The approach of the Freiburg School and why it is particularly useful now -- Part II. An Order Challenger -- Chapter 4. A functioning price system -- Chapter 5....
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